Google kills travel and hotel apps
"We are losing billions, due to the dominance of paid advertising and the growing services of Google in the field of travel and hotel reservations. It is killing us," said executives at global travel and tourism application companies.
Managers at companies such as Wizard, Expedia, and others expressed their annoyance with the paid advertising service, Google search links, prices and maps on their pages, considering that instead of allowing their algorithms to rank websites based on the quality of services provided by Google, they became promoting For those who pay more in ads for travel services or travel products for the global search engine.
Managers say, according to the Financial Times, that gives Google more data about customer reservations, which will make it more powerful to charge companies more fees. And Joseph Faraday of Wizare revealed that Google was trying to get into our customer base.
After travel and tourism companies lost more than 6 trillion dollars due to Corona about two years ago, Google expanded its travel platform and integrated services for travel and tourism, such as hotel rental payments and hotel search services, and in September launched a special search service for specific tourism activities.
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