"House speculation fever" broke into the meta universe: $4.3 million to buy a piece of virtual land Junjie Lin also started
Recently, the world's hottest real estate market is neither in scenic coastal cities nor in cities with pleasant weather, but in the meta universe.
According to a foreign media report on November 30, after Facebook announced last month that it would focus on the development of the meta universe and renamed it to "Meta", there has been a global "Meta" craze.
According to a report released in November by cryptocurrency giant Grayscale, the advertising, digital activities, e-commerce, and hardware sectors in Meta Universe may generate US$1 trillion in revenue each year.
Under the lure of "trillion-dollar business opportunities," many global giants, including Microsoft and Disney, have also announced their investment in the construction of Meta Universe.
Among them, the real estate market of Yuan Universe has also become a target for investors to "snatch".
In the past month or so, more and more investment companies have begun to "snap up" land in virtual worlds such as "Sandbox" and "Decentraland".
"Decentraland" is a virtual reality platform that runs on the Ethereum blockchain. It will be launched in February 2020. Users can shop, travel, purchase land, visit buildings, and even more in this virtual world. Meet and talk with other players.
At present, it and the "Sandbox" are both relatively mature meta-universe products.
Investors believe that more and more individuals and companies will spend money to buy real estate such as virtual homes and commercial spaces, and as more people join the virtual world, the value of these properties will rise.
Last week, singer Lin Junjie also announced on Twitter that he had bought three virtual lands on "Decentraland" and formally stepped into the real estate industry of Meta Universe.
According to estimates by foreign media, Lin Junjie spent approximately US$123,000 on these three plots.
In recent times, with the continuous influx of individual players and "real estate speculators", the historical record of virtual land sales has been refreshed one after another.
On November 30, this craze reached a new peak again.
Republic Realm, the company that develops real estate in Meta Universe, said on the same day that the company bought a piece of land in the "Sandbox" world for approximately US$4.3 million, which is by far the most expensive virtual land transaction in the world.
It is reported that Republic Realm purchased this virtual land from video game company Atari SA.
The two companies said they plan to cooperate in the development of some of these real estate projects.
Republic Realm co-founder Janine Yorio said the company is trying to diversify its investment by buying land in multiple different virtual worlds "to reduce risk."
At present, this virtual real estate company owns about 2500 virtual lands in 19 virtual worlds, some of which are vacant awaiting appreciation, while the other part is already under development.
It is reported that the company has hired designers to design virtual homes and shopping malls. After the design is completed, the company will pay game developers to build them.
"Then we will collect rent, just like a normal landlord," Yolio introduced.
In addition, the company also hired an asset manager to handle tenant complaints and various requests
Tokens.com is currently developing an 18-story skyscraper in "Decentraland" and renting it to lawyers or cryptocurrency exchanges.
In addition, the company is actively developing real estate on the distributed mainland fashion district land purchased for US$2.5 million, and plans to lease it to fashion companies.
"We can create a place similar to Rodeo Drive or Fifth Avenue, where both Gucci and Adidas will appear." said Kegel, the company's chief executive officer.
Chengdu Commercial Daily-Red Star News reporter Xu Chang