Alipay "borrowing" independent "credit loan" business

  Shown to be provided by the bank

  News from our newspaper (Reporter Wen Jing) On November 7, some netizens discovered that their "borrowing" had become "credit loans", and they clearly reminded the bank to provide services.

"Baibai" responded that "Baibai" has initiated the brand isolation work. The services provided by Ant Consumer Finance Company will continue to display the "Baibai" brand, while the independent credit services provided by banks and other financial institutions will be listed in the "Credit The page display of "Loan" clearly identifies the information of financial institutions, which is different from the brand of "Loan".

  The screenshots posted by netizens show that the "Credit Loan" page will display the information "Financial Services Provided by XX Bank" in a prominent position.

After entering the loan page, in the "borrowing details and agreement", you can also see information such as daily interest rate, initial annual interest rate, and total interest amount.

  In response, "Baibai" said that "Baibai" is gradually advancing the brand isolation work. Many licensed financial institutions, including Ant Consumer Finance Corporation, will jointly provide users with more convenient and high-quality micro-consumer credit services.

In the future, "Baibai" will be provided by Ant Consumer Finance Company and become the exclusive brand of Ant Consumer Finance Company.

Credit services independently provided by banks and other financial institutions will be displayed on the "Credit Loan" page.

In the process of brand isolation, the user's service experience will not be affected, and the core processes of activation, account checking, interest calculation, loan and repayment will not change.