The annual CIIE will kick off tonight.

At that time, 58 countries and 3 international organizations will participate in the national exhibition, and nearly 3,000 exhibitors from 127 countries and regions will appear at the enterprise exhibition.

Xiaoxin will show you the highlights of the specific exhibition area.

The 4th China International Import Expo will be held in Shanghai.

Photo by Tang Yanjun

The 4th China International Import Expo will be held in Shanghai.

Photo by Kang Yuzhan

The most "fragrant" exhibition area

  The food and agricultural products exhibition area can be called the most "fragrance" exhibition area of ​​the 4th CIIE.

Thousands of companies from nearly a hundred countries participated in the exhibition, nearly 30 of the world's top 500 and leading companies, and the world's four major grain merchants gathered for the first time.

  The venue has a total of 90,000 square meters, including three areas 1.1, 2.1 and 2.2.

Exhibits include beverages and alcohol, snack foods, sweets, condiments, dairy products, fruits and vegetables and agricultural products, meat, aquatic products and frozen foods, pre-packaged foods, comprehensive foods, etc.

  The exhibition area advocates green, healthy and safe production methods for agricultural products.

In order to practice the concept of rational drinking, Diageo, a global spirits group, opened a series of "Drinking Wisdom Tests" (DRINKiQ) during the exhibition.

Consumers can experience the feeling of being drunk even without drinking alcohol through VR devices.

  The world's most cutting-edge and cutting-edge food production technology, as well as the latest and most distinctive products were also gathered at the conference.

Dole, the world's largest supplier of fresh fruits and vegetables, will "first launch" Belgian red pears in Asia at the 4th CIIE.

This red pear is difficult to grow and store, but it is sweet and rich, soft and juicy. It is the most popular pear in Europe.

  Xinyimei Group, which has participated in the exhibition for four consecutive years, focused on exhibiting high-speed low-sugar goat milk drink.

The product is made of palatinose, which has a GI index of 25 certified by the University of Sydney, which is rich in dietary fiber.

Suitable for "sugar friends" and fitness people.

The 4th China International Import Expo will be held in Shanghai.

Photo by Kang Yuzhan

The most "tide" exhibition area

  This year's consumer products exhibition area selected 11 Fortune 500 companies and industry leading companies, exhibiting the latest concepts, products and services in many fields including home appliances and home furnishing, beauty and daily chemicals, fashion apparel, sports and so on.

Let us first take you to grow grass...

  Green smart home appliances and home furnishing zones allow viewers to have an immersive experience through a scene-based layout.

Among them, Xiderui will bring the world's first zero-carbon emission hydrogen-powered boiler; Bosch Home Appliances will show the world's first Bosch sterilization and deodorization instrument; Delong will display the home artificial intelligence coffee machine; IAM's world premiere "Cool White Open" (temporary) Named) series of new products, let people drink cold and boiled water products in 3 seconds...

  Remember the Lego block version of "Jinbao" that everyone must check in every year?

This time it appeared in the "Garden of Creativity". The most eye-catching thing in the "Garden" is the three lush trees. The giant leaves of each tree are cleverly assembled by children from all over Creative works, telling their views on green life.

The "Creative Garden" built by Lego.

Photo courtesy of Lego

The "Creative Garden" built by Lego.

Photo courtesy of Lego

  The “lipstick printer” presented by L’Oréal last year has changed from a concept machine to a product; Amorepacific’s theme is “Creating a Beautiful World”, through light and shadow interaction to display the group’s five representative brands Sulwhasoo, Lange, Dream Makeup, Innisfree, and Lu’s Star of the Year Products; Japanese company ARTISTIC&CO, the main high-end skin care brand, has developed a high-tech skin care home appliance for Asian men, which will also be displayed for the first time during the CIIE as a brand new product...

Amorepacific’s interactive display of light and shadow.

Photo by Tang Yanjun

Amorepacific exhibition area.

Photo by Tang Yanjun

  This year’s CIIE’s consumer goods exhibition area is a grand event for fashion professionals, because the world’s three major fashion high-end consumer goods giants LVMH, Richemont, and Kering are the first Gathering together, "Four Leaf Clover" will be at the forefront of fashion during the 6-day exhibition.

The most "green" exhibition area

  This year is the first year of "Carbon Neutrality". A number of participating car companies have joined the battle to showcase the most cutting-edge "dual carbon" technologies and concepts.

Michelin will display the world’s first hydrogen energy endurance race car, which is powered by hydrogen energy and is equipped with Michelin’s new racing tires containing 46% sustainable materials. Except for water vapor, there are no other emissions, which is a veritable "green zero". Emissions" racing car.

  The HUMMER EV under GM GMC ushered in its debut in China.

This is a pure electric pickup truck equipped with a three-motor e4WD drive system, with a maximum power of 1000 horsepower (735kW), 0-96km/h acceleration time of only 3 seconds; EPA cruising range can exceed 350 miles (about 563km), support 350kW DC fast Charge.

GM's HUMMER EV ushered in its debut in China.

General picture

  As a "fixed guest" of the CIIE, Tesla innovatively "moved" the Shanghai Gigafactory into the CIIE booth to fully reveal Tesla's exclusive manufacturing secrets to the audience.

At this CIIE, Tesla will exhibit for the first time in physical objects such as body-in-white, stamping parts, batteries, motors, etc., combined with real-world workshop videos and intensive display panels, to comprehensively analyze the motors, batteries, die-casting, etc. of the Shanghai Super Factory. The manufacturing process of stamping, welding, painting, final assembly and other workshops allows everyone to clearly see the manufacturing logic behind the star models.

  In addition to new energy vehicles, there are also charging systems that are also feasting for the eyes.

The ground smart charging system for Chongde New Energy Vehicles is a fast smart charging system independently developed by Chongde Group, the world's first, suitable for new energy vehicles. It will be launched in China at the China International Import Expo.

The system not only supports the high-power charging of public charging facilities up to 1 MW, charging for 5 minutes, you can travel 600 kilometers.

The most "smart" exhibition area

  The medical equipment and medicine and health care exhibition area focuses on people's yearning for a better life and the pursuit of a healthy life.

The exhibition area selected 14 Fortune 500 companies and global leading companies to release the latest industry results based on the principle of "Global Premiere, Asian Premiere, and China Premiere".

It is understood that four mysterious special areas have been set up in this medical exhibition area.

Medical equipment and medicine and health care exhibition area.

Photo by Tang Yanjun

  The intensification of the public health and epidemic prevention zone showcases the world's top anti-epidemic research results.

The reporter saw the world's first oral new coronary pneumonia drug being developed by Merck in the exhibition area. According to reports, this drug can reduce the risk of hospitalization or death of patients with new coronary pneumonia by about 50%.

Fosun Pharma has displayed a new new crown vaccine-BNT162b2, which is the world's first officially approved new crown vaccine with complete Phase III clinical data.

Merck exhibition area.

Photo by Tang Yanjun

  In the rehabilitation and elderly care zone, more than a dozen exhibitors focused on smart elderly care and anti-aging beauty to provide a more comfortable and convenient life for the elderly consumer groups.

The biomedicine zone focuses on cutting-edge technologies and high-quality products in the biomedicine field, and is committed to displaying the latest achievements in the biomedical field at this CIIE.

  For the first time in the CIIE, the medical exhibition area has set up an innovation incubation theme exhibition area for the first time.

This is the powerful platform function of the CIIE to help small and micro enterprises develop rapidly.

Many of the 27 small and micro enterprises participating in the exhibition have come up with their own first "black technology": the world's first and China's first portable abdominal dialysis device, which can achieve abdominal dialysis treatment anytime and anywhere, and can greatly reduce the pain of hemodialysis patients; A company in Zhejiang provides an instrument that can quickly prepare disinfectant with tap water...

The most "beautiful" exhibition area

  The “Cultural Relics and Artworks Section” created by the 4th CIIE can be said to be a visual feast, and this is also the first time it has appeared in the service trade exhibition area.

  The legendary Chinese painting master Zhang Daqian's "Weijiang" is expected to "go home", Monet's "Little Allie's Cape", and Kusama Yayoi's large-scale sculpture "Pumpkin" came "over the ocean". British works were sold. The most expensive contemporary artist Damien Hirst's representative works are fully exhibited for the first time...

  So far, a total of 20 organizations from 11 countries and regions including the United Kingdom, Spain, Hong Kong, etc., including Christie’s, Sotheby’s, and Phillips, have confirmed their participation. The exhibition area is more than 1,200 square meters and 178 exhibits have been declared. The value of goods exceeds 2.3 billion yuan, of which 39 are cultural relics exhibits, worth about 1.1 billion yuan.

  Don't be sad for friends who can't come to the scene.

This year's CIIE can not only visit on-site, but also watch the exhibition online at home.

Open the official website of the China International Import Expo and click on "National Exhibition".

Just move your fingers, you can admire the palm-surrounded beach, the tall and majestic Chogori... With the help of 3D modeling and virtual engine, immersive shopping can be realized.

  Author: Li Qiuying Chen Congyao Liu Xiao