Within the group's pavilion at "Expo 2020 Dubai"
ENOC collaborates with Tashkeel to design artworks embodying the slogan “Inspiration from Energy”
Wissam Shawkat transformed the staircase fence of Building No. 3 into a masterpiece that stimulates creative thinking.
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Artist «El Seed» designed a vertical art exhibition inspired by the arts of Arabic calligraphy.
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ENOC Group, the official integrated energy partner of Expo 2020 Dubai, has announced its collaboration with Tashkeel, the Dubai-based multidisciplinary center for art and design, to develop innovative artworks that embody the group’s pavilion’s motto “Inspiration from Energy”. and address the event attendees.
As part of this collaboration, the creative artists Wissam Shawkat and "El Seed" created artworks that reflect the slogan "Inspiration from Energy" representing ENOC's pavilion at Expo 2020 Dubai.
power of art
Sheikha Latifa bint Maktoum bin Rashid Al Maktoum, founder and director of Tashkeel, said that the UAE has witnessed a march full of creativity and innovation over the past 50 years, and thus succeeded in establishing its global position as a leading country that embraces a multicultural society, and maintains its solid roots through The values and traditions of the people who live on its land.
She added: “As we look forward to the future, we are fully aware of the importance of the energy of imagination in uniting our ambitions, and our vision to continue to strive beyond the limits of the possible.
Based on our belief in the role of artists in stimulating the passion of societies and pushing them to achieve their ambitions, we are pleased with the partnership between (ENOC) and (Tashkeel), which provided the pioneering artists in contemporary Arabic calligraphy: Wissam Shawkat and El Sayed, the opportunity to create ambitious and profound artworks that reflect the power of art. And his ability to enable us to imagine the impossible.”
For his part, CEO of ENOC Group, Saif Humaid Al Falasi, said that the Tashkeel Center is one of the most prestigious international institutions in art and design, with the aim of motivating visitors to Expo 2020 Dubai to engage in dialogues on the topic of the future of energy in a creative and innovative way. At the same time, it celebrates the exceptional talents of the UAE and the Arab world.
ENOC Suite
The ENOC pavilion at Expo 2020 Dubai is inspired by its design from oil tanks, and includes five distinct buildings, four of which take visitors on a multi-sensory journey through topics including: “Explore - what energy is”;
"Interaction - ways to make use of energy";
"Contact - Energy Needs";
"Imagine - the promising potential of energy".
On the front facade of Building No. 4, the international artist “El Cid”, known for his artistic style that combines painting and sculpture, designed a vertical art exhibition inspired by the art of Arabic calligraphy for which he is famous, and provides a new perception of the concept of energy, reflecting the famous saying of the French novelist, Stendhal: « Love is a miracle of civilizations.
As for Wissam Shawkat, award-winning artist and designer, and inspired by the ENOC Pavilion slogan: “Inspiration from Energy”, he used the staircase railings of Building No. 3 as a platform for communication with visitors to the pavilion, making it a masterpiece that stimulates creative thinking, educating and inspiring visitors from different parts of the world, and interacting with them based on the vitality and dynamism of modern Arabic calligraphy.
15 minute tour
ENOC Group's pavilion at Expo 2020 Dubai will take its visitors on an inspiring journey that explores the past, present and future role of energy, thus opening new horizons for interaction and constructive dialogue to develop the energy sector.
The tour of the pavilion lasts for 15 minutes, offering visitors an unprecedented experience that embodies the pavilion's motto: "Inspiration from Energy".
The ENOC Pavilion at Expo 2020 Dubai is inspired by oil tanks and includes five distinct buildings.
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