China News Online, July 30 (Wang Ji, Kang Yuzhan) The 19th China International Digital Interactive Entertainment Exhibition (ChinaJoy) kicked off on the 30th at the Shanghai New International Expo Center.
The world's top game masterpieces, "5G + artificial intelligence" and other new technology-driven digital entertainment new application scenarios are gathered here; ChinaJoy Plus online carnival, which incorporates "new gameplay" such as cloud game demos and virtual experiences, will let players who cannot be there You can also share the game feast.
As one of the most well-known and influential digital entertainment exhibitions in the world, the annual ChinaJoy is the "Summer Carnival" that many Chinese and foreign players have been looking forward to.
This year's ChinaJoy has newly added a number of theme exhibition areas such as trendy games and models, smart travel, VR/AR, science fiction, etc., to provide live audiences with a more comprehensive and richer digital entertainment experience.
ChinaJoy scene.
Photo by Kang Yuzhan
It is worth noting that ChinaJoy's epidemic prevention measures have undergone many "upgrades" this year.
In view of the current domestic epidemic situation in China, in the early morning of July 29, the organizer of ChinaJoy issued an announcement stating that all personnel must have a valid nucleic acid test negative report within 7 days completed in Shanghai before entering the venue, and implement health codes and travel codes Double code inspection to ensure the health and safety of exhibitors; on the evening of the 29th, the organizer issued a new rule requiring visitors to hold a negative certificate issued by a local nucleic acid testing agency within 48 hours, and the 48-hour time limit is valid for the first entry Inspection shall prevail.
The stricter "entry threshold" has "persuaded" some players to retreat. They have expressed on social media that "it is too late to do nucleic acid testing", but they also believe that "safety first".
In this regard, the organizer said that in view of the inconvenience that the announcement content may bring to the audience, the ticketing party has opened the refund channel.
ChinaJoy scene.
Photo by Kang Yuzhan
Although it is regrettable to miss the offline exhibition, players can also experience the grand occasion of ChinaJoy this year in the "cloud".
It is reported that the ChinaJoy Plus online carnival launched at the same time of this exhibition includes two major sections, "Super Broadcast" and "Super Buy".
The former will invite players to experience ChinaJoy online through live broadcasts, short videos, cloud game trials, etc.; the latter will create an e-commerce-themed carnival with a rich online e-commerce format.
The 19th China International Digital Interactive Entertainment Exhibition will be held in Shanghai until August 2.
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