China News Service, Shishi, Fujian, July 18th (Sun Hong and Xu Xiaocheng) The 3rd China Campus Apparel International Fair ("School Fair") was opened on the 18th in Shishi, Fujian, the "Famous City of Casual Wear in China", attracting more than 300 from all over the country School uniform companies, dough accessories companies and school uniform industry associations from all over the world participated.

  The beauty of clothing is not only the heritage of civilization, but also a symbol of spirit.

China's campus clothing began with the "Qing Qing Zi Jin" of the Zhou Dynasty Guozisheng. With the development and evolution of clothing culture, it has become an important part of students' aesthetic education.

With the improvement of material living standards, the public pays more and more attention to the quality and safety of campus clothing, and the demand for the style and beauty of campus clothing is increasing day by day.

Exhibitors introduced product highlights.

Photo by Sun Hong

  Wu Peng, vice chairman of the Textile and Apparel Chamber of Commerce of the All-China Federation of Industry and Commerce, pointed out that the "School Fair" is a business exchange platform for campus apparel industry based in Shishi and looking at the country. , Parents and the general public have played an active role in the continued high attention of the school uniform industry.

  As a famous textile and garment city in China, Shishi has a complete textile and garment industry chain and has a solid industrial foundation in the development of campus apparel.

Since 2018, Shishi has seized development opportunities and actively expanded the space for industrial development with campus apparel as the direction. It built the country's first school uniform professional market with high standards, and became the first industrial cluster to publish campus apparel trends during China International Fashion Week. Promoting campus clothing "overtaking on a curve", was awarded the title of "China School Uniform Industry Innovation Base" by the China National Clothing Association, ranking among the forefront of the national school uniform professional market, and initially launched the "buy school uniforms, go to Shishi" brand.

  At present, a new development pattern with the domestic big cycle as the main body and the mutual promotion of the domestic and international double cycles is being accelerated.

Facing new trends and changes, the campus apparel industry is also faced with tasks such as the reconstruction of production organization methods, supply chains, and circulation patterns.

Exhibition of works during the International Campus Fashion Week.

Photo by Sun Hong

  Yu Zhiwei, Deputy Secretary of the Shishi Municipal Party Committee and Acting Mayor, introduced that the third "School Fair" with the theme of "Healthy Leadership, Beautiful Campus" exhibited primary and secondary school campus costumes, kindergarten uniforms, school uniforms and accessories, and more Category products will be an important industry event that leads the industry trend and promotes the docking of production and sales.

  It is reported that the "School Expo" co-sponsored by the Textile and Apparel Chamber of Commerce of the All-China Federation of Industry and Commerce, the School Logistics Equipment Management Branch of the China Education Equipment Industry Association, and the Fujian Education Equipment Industry Association will last until July 20.

  During the exhibition, there will also be a number of supporting facilities including the National School Uniform and Noodle Accessories Trade Matching, International Campus Fashion Week, New School Uniform Noodle Accessories Fashion Trends Conference, 2021 National Campus Apparel Design Competition, and 2021 School Apparel Industry’s Most Popular Brand Selection activity. (Finish)