"Dubai Tourism" held a meeting in the presence of 1000 hospitality and travel officials in the Emirates

The health and safety of citizens, residents and visitors is at the forefront of the Dubai government’s priorities

  • The meeting discussed the general situation of the tourism sector, one year after the resumption of receiving international visitors to Dubai in July 2020. From the source

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Hilal Saeed Al Marri, Director General of the Department of Tourism and Commerce Marketing in Dubai "Dubai Tourism", confirmed that "the Dubai government places the health and safety of citizens, residents and visitors at the forefront of its priorities, which has contributed to the consolidation of Dubai's position as one of the safe tourist destinations in the world, and also strengthened our position to lead This growth, especially after we saw how (Expo 2020 Dubai) was able to meet the challenges to establish the future of tourism and business globally.”

Al-Marri's statements came during a meeting held by the department, in the presence of 1,000 officials and executives of the most prominent companies and leading institutions in the hospitality, travel, tourism and aviation sectors in the country.

Hospitality sectors

In detail, the Department of Tourism and Commerce Marketing in Dubai "Dubai Tourism" held its first semi-annual meeting for the year 2021, in the presence of more than 1,000 officials and executives of the most prominent companies and leading institutions in the hospitality, travel, tourism and aviation sectors in the country, to discuss the general situation of the tourism sector, and shed light on the His performance a year after the resumption of receiving international visitors to Dubai in July 2020, in addition to discussing government efforts to accelerate the restoration of strong tourism activity this year, especially as it will witness two historic events: the first is the organization of the Expo 2020 Dubai, and the second is the UAE’s celebrations United Arab Emirates Golden Jubilee.

The meeting, which was chaired by the Director General of the Department of Tourism and Commerce Marketing in Dubai “Dubai Tourism”, Helal Saeed Al Marri, came as part of the periodic meetings organized by the department with its partners, to work within a common vision and approach that contributes to confirming Dubai’s position as the best city to live and work in the world, and to exchange views and ideas. and strategies for the advancement of the tourism sector.

The meeting also included a detailed presentation on the most important global event on the map of international exhibitions, which will start in Dubai in early October 2021 and continue until the end of March 2022, in addition to sharing visions and opinions on local and global developments, as well as marketing campaigns directed at major and emerging markets aimed at enhancing Dubai's image as a destination Safe and favorite to visit.

The meeting was organized within the framework of fully observing all precautionary measures at the Dubai Exhibition Center at “Expo 2020 Dubai” to emphasize the importance of this upcoming global event, as well as to confirm the resumption of the events sector in Dubai to its activity.

stimulating growth

Hilal Saeed Al Marri stressed that "the directives and vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, enabled Dubai to manage the (Covid-19) pandemic with high efficiency, despite the great challenges faced by the tourism sector. In light of the repercussions of this crisis that affected the entire world.”

He said: "The Dubai government places the health and safety of citizens, residents and visitors at the forefront of its priorities, which contributed to the consolidation of Dubai's position as one of the safe tourist destinations in the world, and also strengthened our position to lead this growth, especially after we saw how (Expo 2020 Dubai) was able to confront challenges to lay the foundations for the future of tourism and business globally.”

He said: "Our strategy, based on stimulating growth in the tourism sector, and flexibility in responding quickly to the changes in each market, effectively contributed to enabling Dubai to meet challenges efficiently and enhance its role in leading the recovery of the global tourism sector."

Al-Marri added: "The improvement that Dubai witnessed in the second half of 2020, contributed to the stability of the tourism sector during the current year."

He continued: "Dubai Tourism's continuous communication with all partners, discussing the challenges and prospects for the sector's growth, enabled us to develop appropriate scenarios and work together to develop it, as well as implement the post-pandemic strategy to achieve the maximum benefit, and we continue our efforts to enhance the confidence of travelers and build a sustainable tourism sector." .

As Dubai prepares to host Expo 2020 Dubai, for the first time in the region, and celebrate the UAE’s golden jubilee, we continue to build on the current momentum and look forward to achieving further progress and success in 2021 and beyond.”

travel safely

For his part, Emirates Airlines Chief Commercial Officer, Adnan Kazim, said: “We have proven through the positive numbers that Dubai has achieved at the level of international tourists, since it opened its doors to visitors for tourism and business, that air travel and tourism can be carried out safely through a commitment to Health protocols and an overall focus on clear and consistent measures, and most importantly achieving success in vaccination campaigns.”

Kazim added: “We are proud of our role in supporting the resumption of air travel, and our close cooperation with the Dubai Department of Tourism and Commerce Marketing on health and safety measures to preserve the well-being of visitors.

These joint efforts have succeeded in the safe and gradual restart across our network, which currently covers more than 115 destinations and connects various countries in and through Dubai, in attracting two million visitors to the city on Emirates flights since July 7, 2020, and bookings have grown by more than 30% compared to the same period last year.

We continue to work to restore travelers' trust and ensure that Dubai remains at the top of their interest when they book their long-awaited holidays.

As the recovery begins, we have a lot to look forward to with the opening of Expo 2020 Dubai in a few months, and we are confident that we are heading in the right direction and will move forward in our efforts with our strategic partners.”

Resumption of normal operations at Dubai International

Dubai Airports CEO Paul Griffiths said: “Despite all the challenges of the past 15 months, the most turbulent time in the history of international air travel, we continued to move forward until the resumption of normal operations at Dubai International Airport (DXB) on July 7 last year. The setbacks caused by the pandemic did not prevent us from maintaining our position as the world’s busiest international airport for the seventh consecutive year, with 25.9 million passengers traffic for 2020, and after we received about six million passengers in the first quarter of 2021, it appears that Dubai International Airport is now poised for a quarter A second stable outlook for the second half of the year looks positive thanks to increased seasonal travel and upcoming major international events including Expo 2020 and Dubai Airshow 2021.” He added, "To accommodate the expected growth, Dubai Airports has recently expanded the capacity of Dubai International Airport by re-operating Terminal 1 and Concourse D after 15 months of closure."

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