A series of videos launched by "Dubai Chamber" to review the preparations of the business community for the "Exhibition"

“The Road to Expo 2020” .. Innovative partnerships to reach new markets

  • Dubai Chamber is the official business sector partner for the upcoming exhibition.


  • Marjan Faraidooni: "(Expo) and (Dubai Chamber) are working to link the local and global business communities to stimulate international partnerships and foreign investment."

  • Hassan Al Hashemi: "Expectations indicate that the business sector in Dubai will make a quantum leap with hosting the international event."


The Dubai Chamber of Commerce and Industry launched a new series of videos entitled “The Road to Expo 2020”, which aims to review the influential ways it will adopt to connect the local business community with its global counterpart, during the “Expo 2020 Dubai” exhibition, with the participation of 190 countries, many business companies and multilateral organizations and educational institutions, to form innovative partnerships that can access new markets and help achieve meaningful and measurable global change.

Dubai Chamber, the official business partner of the upcoming exhibition, stated that it will play a pivotal role in stimulating partnerships with the global business community, during the six months of the international event, which will start next October and continue until March 31, 2022.


The new video series focuses on reviewing the preparations of the business community in Dubai for Expo 2020 Dubai, as it hosts leaders of the business community and companies operating in the country, who will review their ideas and expectations about the event, in addition to the nature of their participation in the first global event of its kind in the Middle East and Africa. and South Asia.

The series, which was launched in cooperation with the "Entrepreneur Middle East" magazine, the specialized business magazine in the region, aims to embody the vitality and flexibility enjoyed by the business community in the Emirate of Dubai, in addition to the unprecedented opportunities that Expo 2020 will provide.

strategic partner

The series began with an interview with the CEO of the visitor experience at "Expo 2020 Dubai", Marjan Faraidooni, who highlighted the important role played by "Dubai Chamber" as a strategic partner in this huge event.

Faraidooni said, "Expo 2020 Dubai and (Dubai Chamber) are working together to connect the local and global business communities, with the aim of communicating and finding innovative solutions to stimulate global partnerships and foreign investment in the post-pandemic world."

essential role

Faraidooni added that the Chamber also plays a fundamental role in developing and presenting a specialized agenda of world-class business programs, pointing to cooperation with participating countries and partners in designing and organizing a series of business sessions during the six-month event.

She pointed out that many of these sessions will be related to specific sectors that pose challenges and opportunities for both the local and global business community, in addition to the Chamber's participation in organizing three global business forums, including the "African Global Business Forum" and the "Global Business Forum for Latin American Countries". For the first time, the ASEAN Global Business Forum.

quantum leap

For his part, Director of the Department of International Relations at the Dubai Chamber of Commerce and Industry, Hassan Al-Hashemi, said that expectations indicate that the business sector in Dubai will achieve a qualitative leap with the emirate hosting the “Expo 2020 Dubai” international event, which is an essential pillar in the process of returning the world to prosperity and development , in light of the current global conditions, pointing out that the global event will shed light on the economic potential of the UAE and the markets that enjoy investment opportunities.

Al Hashemi added that “Expo 2020 Dubai is a huge global event that embraces creativity and innovations from around the world, which will contribute to providing solutions to the new challenges that resulted from the spread of the (Covid-19) epidemic, and helps prepare the business sector for the post-pandemic stage.” .

perfect environment

Al-Hashemi stressed the commitment of the Dubai Chamber to providing an ideal business environment during Expo 2020, providing a pioneering model for how to organize global forums in a safe and healthy environment in the post-epidemic stage.

He said, "We look forward to finalizing our preparations for (Expo 2020 Dubai), and providing a distinguished platform to support the growth and development of the local and international business sector."

quality initiative

The "Road to Expo 2020" video series comes under the umbrella of the "Business Forum Platform" initiative launched by the Dubai Chamber of Commerce and Industry, and is added to the series of qualitative initiatives launched by the Chamber to enhance the business sector's awareness of the changes in the business environment.

new world

Expo 2020 Dubai, which coincides with the fiftieth year of the UAE, invites visitors from all over the world to participate in creating a new world, and to participate in a celebration of humanity's creativity, innovation, progress and culture, over a period of six months.

• Hosting business community leaders and companies operating in the country to present their ideas and expectations about the event.

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