Ministry of Commerce: May National Consumption Promotion Month witnessed the release of consumption vitality
Xinhua News Agency, Beijing, June 10 (Reporters Zou Duowei and Yu Jiaxin) Gao Feng, the spokesperson of the Ministry of Commerce, said on the 10th that during the National Consumption Promotion Month in May this year, consumption rebounded clearly: the cumulative transaction volume of goods and services was realized. 4.82 trillion yuan, an increase of 22.8% over May last year.
At the regular press conference held on the same day, Gao Feng introduced that the 2021 National Consumption Promotion Month will be held from May 1 to 31. The Ministry of Commerce, in conjunction with relevant departments and localities, organized the China International Consumer Goods Expo and Chinese cuisine. National activities such as Huihui, time-honored carnival, and Shuangpin online shopping festival.
During the event, more than 7,300 special activities were carried out in various regions, and more than 200,000 participating enterprises were involved.
Among them, the sales of 9 duty-free shops in Hainan's outlying islands increased sharply by 159% year-on-year, and the online and offline sales of China's time-honored brands exceeded 1 billion yuan.
Gao Feng said that this year's activities have promoted a significant increase in quality consumption.
In the intensive new product launches, first shows and discount promotions of major brands, the demand for upgrades and quality was released intensively. Mid-to-high-end consumption grew rapidly, and overseas consumption continued to return.
Especially during the "Dual Product Online Shopping Festival", online retail sales of sterile washing machines, customized furniture, and smart wearable devices increased by 117.8%, 95.4% and 67.2% respectively year-on-year.
At the same time, thanks to the active and effective epidemic prevention and control measures in various regions, the service consumer market is also picking up rapidly.
According to UnionPay business data, consumption in accommodation, catering and entertainment in May increased by 64.5%, 33.5% and 11.3% year-on-year respectively.
Gao Feng said that on the one hand, the “one-stop” activity platforms for business, travel, shopping, entertainment, food, lodging, and transportation actively created by various regions have led to a further recovery in service consumption; on the other hand, the 8 types of special events held by the "Chinese Food Club" Promoted the accelerated recovery of catering consumption.
In addition, Gao Feng also said that with the in-depth integration of online and offline channels in various regions, new types of consumption are booming.
Shanghai, Suzhou, Dalian and other places carried out digital RMB application pilots to improve payment convenience; Shandong organized more than 300 Chinese time-honored live broadcast events, which drove sales of 166 million yuan; Beijing gourmet live broadcast drove business traffic to increase by more than 30% month-on-month.
"In the next step, the Ministry of Commerce will continue to coordinate and advance the epidemic prevention and control and consumption promotion work, and provide strong support for the formation of a strong domestic market and the construction of a new development pattern." He said.