China News Service, June 6th (Wang Ji) Once a year, "Magnolia" blooms.
The 27th Shanghai TV Festival hosted by the State Administration of Radio and Television, China Central Radio and Television and Shanghai Municipal People's Government kicked off at the Shanghai Exhibition Center on the 6th, attracting film and television professionals from all over the world to gather here to talk about the future.
The Shanghai TV Festival, founded in 1986, is one of the most influential international TV exchange and cooperation platforms in Asia.
Although this year's Shanghai TV Festival has been affected by the global epidemic, it has not stopped promoting international cultural exchanges.
At the opening ceremony of the day, the global broadcasting event of "Hundred Years of Fenghua·Audio-visual Sharing" was launched at the same time. 50 outstanding TV series, cartoons and documentaries including "Mountain and Sea Love", "Across the Yalu River" and "Together" will be selected in June this year. Until October, it will be broadcast on TV stations and new media platforms in more than 100 countries including Germany, Brazil, Nigeria, Malaysia, etc., to tell global audiences the story of the Chinese people and people from all over the world in pursuing their dreams.
On June 6, the 27th Shanghai TV Festival kicked off.
Photo by Wang Ji
The TV series "Mountain and Sea Love" tells fascinating stories about Xihaigu's poverty alleviation since the 1990s.
According to Hou Hongliang, the producer of the play, the reason why "Mountain and Sea Love" has been recognized by the international community is that it has "changed people's lives and changed the environment."
"Almost 20 years later, when I went to Xihaigu because of "Mountain and Sea", I found that it was different from what I had imagined. I saw green and fog. We should pay tribute to these obscure grassroots workers. It is also the responsibility of the TV dramatist to record the changes of the times."
The documentary "Wonderful City" takes craftsmen, gourmets, and artists living in the city as an entry point to explore the wonders hidden in the daily life of the city.
The film’s director, Xiao Han, said, “We hope to be able to take pictures of China’s current'fireworks in the world' and present the wonderful and unique aspects of these cities through ordinary character stories. Just like many young people say,'Choose a city and die.' Find the'wonderful city' in your heart."
The 27th Shanghai TV Festival TV Market.
Photo by Wang Ji
Civilization is colorful because of exchanges, and civilization is enriched by mutual learning.
As an important part of this year's Shanghai TV Festival, the TV market and the international film and television cloud market were also officially opened on the same day, providing more opportunities for Chinese and foreign film and television industry organizations to exhibit and communicate with the "online and offline dual platforms".
According to the organizing committee, a total of 751 exhibitors registered for the TV market, film market and international film and television cloud market this year, of which 402 are overseas exhibitors, accounting for 53.5%.
The 27th Shanghai TV Festival TV Market.
Photo by Wang Ji
At present, the Chinese judges of this year's Shanghai TV Festival Magnolia Award led by director Liu Jin have gathered in Shanghai.
Together with international judges in various countries, they will launch the final evaluation of the Magnolia Award in a combination of offline and online evaluation methods.
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