Fiat announced last Friday that it will only build electric cars from now on.

The transition will start in 2025 and should be completed by 2030.

With this, the Italian brand joins a growing number of car brands that are also going fully electric.

The move by Fiat is a special one, because the brand is also a major player outside Europe.

Think of countries such as Brazil and Turkey, where electric driving is far from commonplace.

In addition, the step is startling because Fiat only presented its first real serious electric car last year in the form of the 500e.

Yet something had to be done at the brand, if only because the popularity of Fiat is declining.

Where the Italians in the Netherlands were more than once good for more than 30,000 copies a year in the 1980s, in 2020 there were only 5,000 copies.

In the same period, the market share in the Italian home market fell from about 45 percent to 15 percent last year.

Fiat benefits from the fact that since the beginning of this year it has been officially part of Stellantis, the company that was created from the merger between the French PSA and Fiat Chrysler Automobiles.

This not only gives Fiat more clout, but it can also piggyback on the work that had already been done by PSA.

That group already has a suitable basis for several electric models.

For example, the electric cars of the brands DS, Citroën, Opel and Peugeot have the same technology.

In addition, prior to the merger, PSA had a new all-electric platform ready for medium-sized cars.

Brands going fully electric elektrisch

  • Bentley: 2030 (from 2025 only plug-in cars)

  • Fiat: 2030

  • Ford: 2030 (only in Europe)

  • General Motors: 2035 (passenger cars only)

  • Jaguar: 2025

  • MINI: 2030

  • Volvo: By 2030

Pressure from European regulations seems to be decisive

The announcements of the different brands do not come out of the blue.

These have everything to do with the fact that manufacturers also desperately need electrification in order to comply with the European CO2 regulations that have been tightened in 2020.

Since 1 January of that year, that limit for average fleet emissions has been reduced to just 95 grams per kilometer.

If a manufacturer exceeds this threshold, the company faces a sky-high fine.

Cars that emit less than 50 grams per kilometer (these are fully electric cars and also more and more plug-in hybrids) enjoy a super credit.

That is lucrative, because this year a car that is under 50 grams can be counted for 1.67 and in 2022 still for 1.33 cars sold.

Finally, more and more governments are coming up with plans to ban new fuel-powered cars at all, including the United Kingdom.

See also: These countries are pushing for a sales ban on fuel cars

It can go fast

In addition to the brands that have already announced that they will go fully electric, you also have a number that are on the checkered line.

Including a big name like Volkswagen.

"By 2025, it is possible that 50 percent of Volkswagen sales in the Netherlands will consist of electric models. I hope that our entire offer with you will be electric by 2030," said Thomas Ulbrich, the man responsible for strategy at Volkswagen at Volkswagen. field of electric mobility, at the end of 2018 against NU.nl.

Hyundai shows that such a step is not inconceivable.

For example, the brand now only supplies cars with electric or plug-in hybrid drive in Norway, which has been the leader when it comes to electric driving for years.

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