Undergraduates "test the waters" of the financial management market, but also need financial education mechanisms and supervision to protect——
Over 80% of college students support colleges and universities to offer financial management courses
Don't look at Shao Yidi as a junior this year, but she already "has a lot of savings."
Shao Yidi's university is located in a prefecture-level city with low prices.
This allows her to have a living allowance of 1,500 yuan each month, and she can always have a balance, "every month, there will be seven or eight hundred yuan left in her purse."
In addition, she used the work-study program during the winter and summer vacations, plus the New Year's Eve money received each year during the Chinese New Year. Up to now, she has saved a lot of savings for college students.
Faced with this savings, Shao Yidi had the idea of "making more spare money" for the first time.
According to the Mob Research Institute’s 2021 "Post-Zero" Christian Crowd Insight Report, there will be 60 million new mobile Internet "basic" users in 2020, and the post-90s accounted for nearly 50%.
The post-90s and post-00s young people have become the main force of the "new foundation", which has a profound impact on the fund market and also presents a new "investment base" model.
In the face of the emerging "investment base" model, the China Youth School Media recently launched a questionnaire survey for 1,863 college students across the country.
The survey results showed that 82.66% of the respondents expressed their support for universities to offer financial management courses, 2.47% expressed their opposition, and another 14.87% said that they could not be opened.
"Earn more free money", college students start a new financial management experiment
Shao Yidi did not major in finance. The first time he came up with the idea of financial management, he accidentally saw a four-character advertisement in the payment software. "The words'make more money for free' are particularly attractive to me, and feel that it is completely in line with my current situation." With the belief of "finding a way to make money generate money", Shao Yidi began to try a fresh financial product-insurance.
"The money I put in Yu'e Bao is three or four times that of the insurance, but the income from insurance financing is as much as Yu'e Bao." In her view, her small goal of "making money be money" has been achieved.
After a new attempt, Shao Yidi entered the door.
In addition to insurance products, she has successively tried various financial products such as bonds and funds.
For her, trying different products is more like a process of "upgrading and fighting monsters".
In this process, she also continued to learn knowledge, "constantly recharged", from novice financial management to "experiencing the alternating red and green waves of the base field".
For Zhou Hongru of a university in Sichuan, purchasing financial products has become an indispensable part of her life.
The family gave Zhou Hongru a sum of money specifically for investment. "Under the leadership of my family, I bought two stocks, plus luck blessings, and got a very considerable income. This made me feel the strong market for the first time. power."
However, the "testing the waters" of financial novices are not all smooth sailing.
After experiencing the "throttles" of the fund's decline, Liu Jianhui, who studied marketing at a college in Henan, had the idea of "never buy again".
He once received articles or advertisements recommending wealth management products on his mobile phone, which made him a little curious.
After learning some financial management knowledge and measuring risks, he used some spare money to buy fund products.
"After about 20 days, I lost one tenth." The curiosity that had just ignited was extinguished.
But in his opinion, "This is also a life experience."
The China Youth College Media survey found that 19.27% of the interviewed college students had experience in buying stocks, funds, insurance and other financial products, and 51.32% of the respondents said they had the idea of buying financial products, but they have not taken any action yet.
In addition, 29.41% of respondents said that they have never had a purchase idea.
The results of the survey showed that 82.50% of the respondents’ financial management funds came from living expenses, and 38.86% were funded by their parents. Part-time jobs, internship income, scholarships, bursaries and other academic awards were also the main sources of financial funds for universities (30.06%).
In addition, 1.61% of college students made financial investments in the form of loans.
Li Aijun, dean, professor and doctoral supervisor of the Internet Finance Law Institute of China University of Political Science and Law, analyzed that many college students have joined the financial management army. On the one hand, it is because of the online service innovation of the financial service model, the wide coverage of the service group and the convenience of receiving services. Strong sex, financial product innovation and universalization, which give contemporary college students the opportunity to understand and receive financial services.
In addition, the integration of payment products and wealth management products now allows college students to easily access various wealth management products while receiving other financial services.
In addition, some college students have a surplus in living expenses, or some income, which brings the principal of financial management to the college students.
In Li Aijun's view, the phenomenon that many people have begun financial management at the university level indicates that the inclusiveness of my country's financial services is increasing and the national financial awareness is increasing.
"At the same time, it also shows that competition in my country's financial industry is becoming increasingly fierce, so even though college students are a group with no capital income and low risk awareness, they have also become the target of financial services."
There are "various" channels for learning financial management, and college students value the robustness of financial products most
A survey by the China Youth School Media found that as the wealth management market has become increasingly diversified, the channels for college students to access wealth management products have become more abundant, but the channels for college students to learn wealth management knowledge need to be improved.
The results of the survey show that 58.62% of the college students surveyed conduct self-study through media platforms, 47.72% of college students surveyed learn through classrooms and related lectures, and 39.35% of college students surveyed learn through introductions by relatives and friends.
Another 11.65% of the interviewees said that they did not have a formal way to learn, and used “heard” to describe the financial management knowledge they came into contact with.
Among the college students, Guan Si Heng, who has more than two years of financial management experience, is regarded as an "old citizen".
When he first went to college, the living expenses were not enough. He had the idea of “open source” through financial management.
After self-study the finance course of Xiang Shuai, a teacher from the Finance Department of Peking University Guanghua School of Management, he proposed to his parents that he should advance one year's living expenses for financial management, and stop asking for living expenses within one year.
At first my mother disagreed, but my father encouraged him to try.
"He also said that if I really don't have any pants left, he would still give me some help."
After applying what he learned in the online class on how to choose stocks and funds, how to read charts and data, and apply it to the first two months of "actual combat," he quickly made a small profit, "about 10%."
Just as happy, he suffered a "big Yinxian loss" together with global stockholders and Christians, with a loss of 10,000 yuan and a loss of about 2,000 yuan.
The fire hit the novice's eyebrows.
He took out all the funds to re-allocate, half of the savings, and the other half to buy funds, each fund invested only 1,000 to 2,000 yuan.
In his junior year, he prepaid living expenses to his family. Throughout 2020, his principal income will reach 75%.
For Shao Yidi, WeChat public account, Zhihu Financial Big V and other self-media platforms are important ways for her to learn financial management.
The "Little White" in the financial management class is making contributions to his "small vault" through various channels.
In the eyes of outsiders, Shao Yidi "doesn't make less money", but she still maintains a sober financial thinking and insists on "taking the path that suits her."
She called herself a combination financial player. As a college student, she knew that she could not devote a lot of energy to financial management. “The rise and fall of financial management funds can only be balanced by the income of financial product portfolios. Compared with earning a lot of money, it’s better to be stable. It’s more important to me."
Li Aijun said that the risks faced by the university’s financial resources are mainly whether the product risk is accurate and whether the risk assessment is compliant.
In order to better avoid risks, Li Aijun found that the vast majority of college students would choose low-risk products.
The China Youth School Media also found that in the face of increasingly diverse types of financial products, college students whose financial capabilities are not fully mature pay most attention to the stability of financial products. 81.27% of respondents said they would choose products with benefits but relatively low risks. .
College students need financial education mechanism and supervision
According to the China Youth School Media Survey, 75.15% of respondents believe that it is important for college students to cultivate their own investment and financial management awareness and methods; 66.67% said that college students should focus on learning to establish financial management awareness and practice them appropriately; 59.21% said that the school should be college students Popularize basic financial management knowledge; 24.28% said that college students should avoid contact with financial products as much as possible before they have independent financial ability; 18.89% said that technical and policy protection should be given to college financial resources to avoid excessive financial management of college students.
Another 7.94% of respondents believe that college students should not participate in any form of financial investment.
In response to the question of “should college students manage their finances”, Shao Yidi said frankly that college students must have the ability to think independently when buying financial products. They must first consider whether they have the ability to take risks.
In Shao Yidi's view, it is very necessary for universities to offer financial security knowledge courses, but they have reservations about the establishment of courses related to "How college students manage money".
Shao Yidi is more worried about the teacher's professional level of relevant knowledge, and the disconnection between classroom theoretical knowledge and reality.
"However, if the school offers related courses, I'm still willing to listen to it."
Zhou Hongru has a relatively positive attitude towards college students studying financial management.
In her view, in the process of learning financial management, you can gradually understand how to use money will make more sense and establish a healthy outlook on money.
"Don't blindly follow the trend, do what you can, and learn more" is Zhou Ruhong's advice to financial novices.
Guan Siheng bought a copy of "Millennium Financial History". After watching the turbulent winds and waves in history, he looked at market laws more rationally and allowed himself to look at various changes with a normal mind.
"Novices can also go to securities apps to open a novice account. You don't need to invest the capital, but you can practice how to manage money and gain experience in the future."
"According to your ability" is his experience after two years of financial management. "If conditions permit, you can try it, but if you have no professional knowledge and no spare money, don't look at others to make money and be itchy. Don't try to manage money. loan."
Although he has two years of financial management experience, Sun Yijun said that he still does not know how to choose a fund better, and there is still a lot to learn.
Sun Yijun believes that college financial management should focus on establishing financial awareness.
Li Aijun said that relevant departments should establish a financial education mechanism and strengthen the protection of college students' financial consumption rights and interests, and protect the legitimate interests of college student investment groups through education and supervision.
"'There is nothing new under the sun', most of the current financial phenomena have happened in history." If you encounter emotional fluctuations caused by financial management of people around you, Guan Siheng will always use a sentence he heard in the finance class. Comfort them.
(At the request of the interviewee, Shao Yidi is a pseudonym in this article)
China Youth Daily, China Youth Daily, trainee reporter Cheng Si, intern Zhang Yuxin, trainee reporter Bi Ruoxu Source: China Youth Daily