Ahmed bin Saeed inaugurates the Arab Travel Market 2021 exhibition

His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman of the Dubai Aviation Authority and Chairman of the Emirates Airline Group, inaugurated the activities of the twenty-eighth edition of the Arab Travel Market Exhibition "Forum 2021", in an exceptional session of the largest event in the travel and tourism sector in the Middle East, in terms of the number of participants attending Al Mubasher is in the largest gathering of its kind in the past eighteen months.

His Highness affirmed that the great turnout in attending this year's edition of the Arab Travel Market by those in charge of the tourism, travel and hospitality industry around the world is a new testament to Dubai's success in providing a safe environment that guarantees the safety and health of all participants in the largest event of its kind in the world in terms of direct attendance. About a year and a half ago, His Highness noted that organizing this huge event is in line with the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, may God protect him, to strengthen Dubai's position as a major destination for tourism and travel activities in the region. And to strengthen its role in accelerating the pace of recovery of this vital sector not only in the region, but worldwide, and confirming Dubai's contribution in shaping the features of the future of travel and tourism in the post-pandemic period.

His Highness toured a number of the exhibition pavilions, which will be held over a period of four days until the nineteenth of May at the Dubai World Trade Center, accompanied by His Excellency Hilal Saeed Al Marri, Director General of the Department of Tourism and Commerce Marketing in Dubai, Executive Director of the Dubai World Trade Center, and Claude Blanc, portfolio manager for the Global Travel Market, incentive and meeting travel, and Daniel Curtis, exhibition manager, Arab Travel Market Middle East.

During the tour, His Highness was introduced to the most important tourism products and safe travel solutions provided through the exhibition pavilions, which this year has the participation of 1,300 exhibitors from 62 countries, including a number of the most important tourist destinations in the world such as: Saudi Arabia, Egypt, Italy, Germany, Cyprus, Indonesia, Malaysia, South Korea and the Maldives. The Philippines, Thailand, Mexico and the United States of America, in addition to the distinguished Emirati presence in this session, confirms the importance of the exhibition in linking destinations with their exporting markets.

During the tour, His Highness Sheikh Ahmed bin Saeed Al Maktoum stopped at the pavilion of "Expo 2020 Dubai", which provides glimpses through the exhibition about the largest event of its kind in the world that will start its activities next October, which is expected to be a milestone in the history of the ancient exhibition, With Dubai providing all guarantees that ensure complete safety for all exhibitors and visitors, which has strengthened the confidence of the participants from different parts of the world.

His Highness also visited the "Emirates Airlines" pavilion, which, through its participation in the Arab Travel Market this year, offers the latest solutions provided to the traveler on board its aircraft to ensure the highest levels of comfort as well as the highest levels of safety and security, and the application of international best practices in the field of safe travel.

His Highness also stopped at the pavilion of the Kingdom of Saudi Arabia, and got acquainted with the representatives of the Saudi Commission for Tourism about what the Kingdom is offering through the Arab Travel Market this year in terms of distinct tourism elements within the framework of the efforts made to achieve the contribution of the tourism sector in the comprehensive development process in the Kingdom of Saudi Arabia based on this position The sector as a major axis of the Kingdom's Vision 2030.

His Highness Sheikh Ahmed bin Saeed Al Maktoum’s tour also included a number of the pavilions of the participating foreign countries, as His Highness listened to the opinions and ideas of those pavilions’s officials regarding the future of global cooperation in the field of accelerating the recovery of tourism and travel activities around the world because of the importance of this sector, whether on the economic level or Social, being one of the sectors that touch the most in people's lives, and in line with the requirements of the current and future stages.

new dawn

The Arab Travel Market 2021 exhibition is held under the slogan "A new dawn for the travel and tourism industry" and its pavilions occupy nine halls, taking into account the implementation of preventive measures and following all necessary measures to ensure the safety of all exhibitors, participants and visitors, especially by observing social distancing and other guidelines in force in Dubai. Where it is expected that the exhibition will include about 11 thousand people, taking into account all necessary guarantees to ensure their safety.

The Arab Travel Market 2021 exhibition will be an essential part of the Arab Travel Week, which will be held over 10 days, during which exhibitions, conferences, discussion sessions, prizes, product launches and networking events will be held.

In addition to the live edition of the Arab Travel Market exhibition, the Arab Travel Week will also include: The Dubai Forum, in which the most prominent professionals in the travel, tourism and hospitality sector gather from around the world to explore the next generation of innovations and trends in tourism activities, as well as the travel technology exhibition "Travel Forward" and the conference. The half-day global business travel association virtual travel, the Middle East Tourism Investment Summit held by the Institute of Information and Communication Technology, rapid networking events for digital influencers and forums dedicated to the region's major markets including China, in addition to the virtual version of the Arab Travel Market exhibition.

This version will be for the first time a hybrid version, as a virtual event for the exhibition will be launched a week after the end of the main event, and the virtual version will be held during the period 24-26 May 2021, with the aim of reaching a larger segment of those interested and working in this industry, through the virtual event of the Arab Travel Market , Which was held for the first time earlier last year and has proven to be very successful in attracting 12,000 visitors from 140 countries.

In its twenty-eighth year, the Arab Travel Market Exhibition "Al-Multaqa" continues its pioneering role in the Middle East as a global event specialized in the tourism and travel sector in this region that is undergoing constant changes.

The exhibition is also a major center for meeting ideas and launching initiatives that contribute to the development of this industry, and it provides a tremendous opportunity to open up broad prospects for business opportunities.

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