(The First Consumer Fair) Thai-Malaysia Indonesia Bird's Nest "Beats the Ring", and the sales of enterprises have their own unique tricks
China News Service, Haikou, May 8th (Reporter Huang Yi) Cave bird's nest, house bird's nest, dried edible bird's nest, instant bird's nest...at the first China International Consumer Goods Fair (hereinafter referred to as the China Consumer Goods Fair) from Thailand, Indonesia, and Malaysia Dozens of bird's nest brands in "competition" on the same stage attract buyers' attention with their respective advantages.
"We are optimistic about the Chinese market because the Chinese people's economic conditions are improving and their consumption power is getting higher and higher." Lin Hanchuan, vice president of Thailand's CP Group, said that the new crown pneumonia epidemic severely affected the sales of bird's nest last year. To live the epidemic situation will have a big impact on sales.
Lin Hanchuan actively promotes Thai cave bird's nest in the exhibition area.
"The meat is thick, the foaming rate is high, and the sialic acid content is rich."
"Our Malaysian bird's nest has strict craftsmanship and beautiful appearance." Lin Juejin, a staff member of Malaysia Top Bird's Nest Co., Ltd., told reporters that the consumer demand for bird's nest in the Chinese market has been increasing year by year, and the growth rate is surprising.
Du Lujie, a staff member of Malaysia Yanzhifu Processing Enterprise Co., Ltd., said that about 80% of the company’s sales come from China. The company has established a whole industrial chain from source to sales. The deep processing and sales are carried out in China, and it is more closely related to the Chinese market. contact.
“Indonesia’s large output of bird’s nest is a gift from nature.” Indonesia Magnolia Hongfa Co., Ltd. has been involved in the bird’s nest industry in 1970. Its sales manager Anne Laban said that because China has increased its efforts in food safety, the company has made great efforts on bird’s nest food safety. In order to meet higher requirements, the brand was also registered in China.
The reporter saw that almost every bird's nest at the scene has a traceability label.
With a single sweep, you can see the place of production, sanitation certificate, and import documents at a glance.
Lin Hanchuan said that the current consumer group of bird's nest in China is gradually becoming younger and young people have no time to pick up their hair. CP Group has launched more ready-to-eat bird's nests to cater to the trend.
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