[Explanation] The first China International Consumer Goods Fair will be held in Haikou from May 7th to 10th.

The reporter learned from the media briefing held on May 6 that the Consumer Expo has attracted thousands of domestic and foreign brands to participate in the exhibition, among which hundreds of new products will be released by international brands.

　　The first Consumer Expo was jointly organized by the Ministry of Commerce of China and the People's Government of Hainan Province, with a total exhibition area of ​​80,000 square meters, and will become the largest consumer boutique exhibition in the Asia-Pacific region.

　　[Concurrent period] Zhu Xiaoliang, Director of the Department of Market Operation and Consumption Promotion, Ministry of Commerce of China

　　The Consumer Expo adheres to the concept of "three effects and four modernizations", which means to ensure the results, focus on efficiency, focus on efficiency and marketization, internationalization, specialization, informatization, four modernization concepts, and focus on high-tech, new, and Special and high-quality consumer products, benchmark international professional exhibition operation rules, gather global high-quality consumer products resources, and strive to become an important platform for the global display and transaction of international consumer products.

It not only provides exhibition and transaction opportunities for consumer products from various countries to enter the Chinese market, but also creates business opportunities for consumer products from all parts of China and other countries to be sold to the world.

　　[Commentary] According to Han Shengjian, director of the Hainan International Economic Development Bureau, the domestic exhibition area of ​​the first consumer expo is 20,000 square meters, with 857 exhibiting companies and 1,263 exhibiting brands.

　　The international exhibition area of ​​60,000 square meters is divided into five professional exhibition areas for fashion life, jewelry diamonds, high-end food and health products, living life and service consumption. There are 648 exhibiting companies and 1,365 exhibiting brands from 69 countries and regions.

　　[Concurrent] Han Shengjian, Director of Hainan International Economic Development Bureau

　　Switzerland served as the country of honor for the first Consumer Expo. The Swiss National Pavilion will exhibit the latest products and services of 26 Swiss companies and brands. The countries with the most participating brands in this Expo are: 124 brands in South Korea and 99 in France. There are 89 brands in Japan, 68 brands in the United States and 56 brands in Italy.

　　[Explanation] During the Consumer Expo, international brands will release hundreds of new products, covering dozens of categories such as apparel and luggage, beauty products, food, alcohol, and jewelry.

　　[Concurrent] Han Shengjian, Director of Hainan International Economic Development Bureau

　　During the exhibition, international brands will hold 81 debut events.

Swiss Watch Group, L'Oreal of France, Shiseido of Japan, Tapesch of the United States, Johnson & Johnson, Dell Technology, De Beers of the United Kingdom, Faberge Jewelry, Royal Wolfers Jewelry of Belgium, New Zealand Gaopei, Thai Beauty Beauty Other brands will release hundreds of new products during the Expo.

　　Reporter Li Yufan reports from Haikou

Editor in charge: [Wang Kai]