Later this summer, Genesis will arrive in Europe with the G70 sedan and GV70 SUV, while the G80 and GV80 are expected later this year.
In addition, the Korean luxury brand subsequently intends to offer 3 electric vehicles on the market.
To stand out, the brand works with an online platform and a few dealerships called Studio, where each person has their own advisor.
For maintenance, it is the brand that moves towards customers and not the other way around with a system of pick-up and delivery at home.
The first “Studio” will be opened in London, Zurich and Munich.
Other cities will follow.
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