China News Service, Chengdu, April 27 (Wang Jue Zhang Xiaodong) On the evening of April 26, the launching ceremony and product experience activities of the "Walk in Sichuan·Langyuan never night" night tour activity kicked off in the ancient city of Langzhong, Nanchong, Sichuan.
Langzhong will tour the ancient city with lanterns.
Photo courtesy of the Propaganda Department of Langzhong Municipal Party Committee
At the launching ceremony, Zhang Bin, secretary of the Langzhong Municipal Party Committee of the Communist Party of China, stated that in recent years, Langzhong has been closely focusing on the goal of building a world ancient city tourist destination, relying on the advantages of scenic tourism resources, meticulously developing night tour ancient cities and other boutique tourist routes, and vigorously implementing the Jialing River. The 48-kilometer lantern night view project and the mountain landscape decoration project on both sides of the strait have linked tourism-related companies to provide diversified night tourism products. The "night economy" has become another bright business card in Langzhong, contributing more than 20% of tourism revenue.
In order to continue to promote the economic upgrading and upgrading of Langzhong night, Langzhong City takes the Jialing River as the axis to coordinate the resources of the four major areas of Langzhong Ancient City, Nanjinguan, Binjiang Xintiandi, and Langzhong Port. "Taste, Style and Feeling" as a night tour product.
"Walk comfortably in Sichuan·Langyuan never sleeps" night tour collection map.
Photo courtesy of the Propaganda Department of Langzhong Municipal Party Committee
Wang Xiaodong, member of the Standing Committee of the Langzhong Municipal Party Committee, Minister of Propaganda, and Chairman of the Federation of Trade Unions, released the night tour product "Walk comfortably in Langyuan, Sichuan, never sleeps" on the spot.
Langzhong folklore show performance.
Photo courtesy of the Propaganda Department of Langzhong Municipal Party Committee
It is understood that in order to enhance the soft power of Langzhong’s ancient city tourism services, boost the tourism market, and effectively serve tourists, in recent years, Langzhong has launched three major actions: Tourist demand, market demand-oriented, effectively provide services for tourists and travel-related businesses, and extend the tourism industry chain.
Langzhong never sleeps.
Photo courtesy of the Propaganda Department of Langzhong Municipal Party Committee
The development of the night travel economy is an important measure and a starting point to build the "Never-night" Langyuan, enlarge and strengthen the cultural tourism golden sign in Langzhong, a famous tourist county in Tianfu, and promote the upgrade of global tourism. The "first-line four" elaborately designed by Langzhong City "Pian", a night tour product with the theme of "rhyme, taste, style, and sentiment" allows visitors to choose their favorite way of opening night life, and encounter the charm, vitality and power of the night economy in Langzhong Ancient City.
The first line is: "Jialing Night Banquet" line products, opening on-board leisure tea rooms, special catering, KTV entertainment, bars, folk song duet, etc., bringing tourists a richer sense of cruise experience; four areas: "Ancient City Ancient Rhyme"-Langzhong Ancient City Area , Theme positioning, quiet night time, high-end art, mainly including throwing hydrangea in Zhongtian Tower, playing watch, night tour with lantern, Benyuantang tea art and folk art performance, Wang Puppet, Light and Shadow Show, Xicheng 1966 Internet celebrity check-in point.
The new landmark of Langzhong.
Photo courtesy of the Propaganda Department of Langzhong Municipal Party Committee
At the launch conference, Lang Chinese Travel Promotional Film "Feng Hua Langzhong" was also released at the same time.
In the evening, the guests and the media participated in the field experience of night tour products according to the boutique route planned by the Night Tour Collection, and touched the "rhyme", "taste", "wind" and "love" of Langzhong's night tourism at close range.
Performance.
Photo courtesy of the Propaganda Department of Langzhong Municipal Party Committee
Mr. Wang, a travel agency representative from Shaanxi, said that Langzhong night tour products will not only make the daily life of local people in Langzhong more enjoyable, but also enrich Langzhong’s “eating, housing, traveling, traveling, shopping, and entertainment” tourism industry , Will bring tourists a different sense of travel experience, sense of acquisition, and greatly extend the stay time of tourists in Langzhong.
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