At present, digital transformation has become the driving force for the development of the insurance industry, and the establishment of a new insurance talent selection and training system is an accelerator to promote the sustainable development of the industry.

On April 26, the 2021 China University Student Insurance Digital Challenge was officially launched, with the theme of "Unlimited Numbers, Creating the Future" to provide key support for exploring the implementation of a new insurance talent selection and training system.

  Since 2017, the China University Student Insurance Digital Challenge has been held for four consecutive times.

This year’s competition has been fully upgraded and deepened industry-university-research cooperation. The organizing committee of the competition is composed of China Banking and Insurance News, China Insurance Society, Ping An Property Insurance and other units, linking more than ten top universities in China, and reaching in-depth content with young people. The cooperation is open to college students from all over the world, and aims to fully stimulate the innovative thinking of young college students and inject a strong impetus into the future development of the insurance industry.

Explore a new type of insurance talent selection and training system to inject vitality into the development of the insurance industry

  As the insurance industry accelerates the process of digital transformation, it has also put forward new and higher requirements for the training and capacity building of insurance compound talents.

Taking the opportunity of this competition, the organizing committee of the competition issued an initiative, calling on industry, academia, research and all sectors of society to jointly reserve talents for the high-quality development of the insurance industry, and provide stable momentum for the healthy and sustainable development of the insurance industry.

  Based on this, the 2021 China University Student Insurance Digital Challenge connects insurance companies, societies and institutions of higher learning, provides a stage for college students to showcase their innovative talents, stimulates innovation awareness and industry awareness, and discovers more digital technologies that can be applied to insurance Practical high-tech talents, and then explore a new type of insurance talent selection and training system, and feed back the frontier cooperation and exchanges of universities in the insurance field.

  It is worth mentioning that this year's competition focuses on product and digital dual-tracks, with public welfare and sustainable development issues running through it.

In addition to assessing the participants’ innovative awareness and abilities in consumer behavior insights, potential risk analysis, insurance application scenarios, etc., it also adds comprehensive considerations on how to improve national risk transfer awareness and anti-risk capabilities, so as to improve the happiness of national life. factor.

The results and gains from the competition will be used to find a feasible path for the future development of the insurance industry, empower insurance companies to transform digitally, and enhance insurance protection and service functions.

Lianhe Zhihu initiated 99 questions about insurance, letting all walks of life participate

  According to the results of a survey of college students before the competition, nearly half of the respondents have insufficient knowledge of insurance, and nearly 80% of the respondents believe that the insurance industry is becoming more traditional.

Therefore, the competition and Zhihu launched the "99 Questions about Insurance": "What are the interesting insurance products or ideas? What is the self-cultivation of an insurance actuary? Can everything be insured? If so, what are your best What do you want to protect?", inviting experts and practitioners from insurance companies and related fields to answer, in a more interesting and down-to-earth manner, to make professional discussions humorous, stimulate college students’ curiosity about the insurance industry, and comprehensively improve college students’ understanding of the insurance industry. Cognition is an important activity to expand the social influence of insurance.

  In this regard, Guo Xiaotao, special assistant to the chairman of Ping An Property & Casualty, believes that around the changing needs of the public and various risk scenarios, insurance can not only cover all aspects of life, but also become a ubiquitous service that accelerates its integration into public life.

For example, the Ping An Good Car Owner APP starts from auto insurance, and then upgrades to car service, car life, and car ecology, providing all-round warm protection for car owners and customers.

In the future, under the "insurance + service" innovation model, relying on the empowerment of technology, "everything is insured" will accelerate the transition from concept to practice, and provide people with more intimate and warmer financial protection.

  It is understood that the competition schedule will be divided into online preliminary rounds, semi-finals, and global finals. The time period for the preliminary rounds to register and upload works is from April 26 to May 31. All college students from all over the world can pass through the official website of the competition, China Banking and Insurance News, China Insurance Institute and Ping An Property & Casualty WeChat official account signed up to participate.

In addition, the competition organizing committee stated that the upgraded version of the job-stable recruitment is ready to go. Talents who stand out in the competition will have the opportunity to receive exclusive benefits such as recommendation letters from big coffees in the follow-up "cloud recruitment" activities.

Ping An Property & Casualty also issued a post for seeking talents. As long as you participate in the online preliminary contest and successfully submit valid works, you can get the exclusive internal push code for Ping An Property & Casualty's 2022 school recruitment.