Chinanews.com, April 2nd. According to the website of the State Administration for Market Regulation, in April 2020, the State Administration for Market Regulation and other seven departments issued the "Special Cleanup and Rectification Action Plan for the Health Food Industry (2020-2021)" (hereinafter referred to as the "Plan") .
Since the issuance of the "Plan", various departments have attached great importance to it, carefully deployed, coordinated and linked together, and proceeded in an orderly manner, focusing on epidemic prevention and control on the one hand, and special rectification on the other, supervising and urging health food producers and operators to implement the main responsibilities of food safety. The good work situation of joint crackdown, industry self-discipline, and social governance has achieved initial results in cracking down on illegal production and operation, fraud and false propaganda, and illegal advertisements in the health food field.
In the past year, the General Administration of Market Supervision has used case investigation as its starting point and daily supervision as a means to severely crack down on illegal additions, false propaganda, pyramid schemes and illegal direct sales of health foods, and vigorously rectify the order of the health food market; The Ministry of Commerce intensified the crackdown on health food crimes. In the "Kunlun 2020" special action, the fight against crimes in the health food field was listed as the No. 1 action, and the Ministry of Commerce strictly added health food direct sales management filing management and supervised Direct selling companies do a good job in information disclosure; the Ministry of Culture and Tourism vigorously rectifies health food fraud and false propaganda that use cultural activities and unreasonable low-cost tours as carriers; the State Administration of Radio, Film and Television requires radio and television broadcasting agencies at all levels to immediately stop broadcasting illegal health care Food radio and television advertisements, severely investigate and deal with violations of broadcast institutions; the Health Commission and the General Administration of Market Supervision have accelerated the revision of the "List of Substances that are Traditionally Both Food and Chinese Medicinal Materials" to further promote health food registration and filing management.
At the same time, the General Administration of Market Supervision gave full play to the role of the 12315 hotline and the national 12315 platform, unblocked complaints and reporting channels, and instructed all regions to adhere to the combination of online and offline in accordance with normalized epidemic prevention and control requirements, through voluntary services, knowledge contests, video animations, etc. , Carry out rich and diverse popular science publicity activities in a scientific and orderly manner.
The Health Commission attaches great importance to the popularization of health food for the elderly, organizes a series of publicity activities such as the "2020 Health Promotion Week for the Elderly", and produces a series of popular science videos for health education for the elderly.
The State Administration of Radio, Film and Television has continuously strengthened the promotion of scientific knowledge of health food.
In 2020, a total of 22,000 health food science publicity events will be held nationwide, with more than 2.14 million participants, and more than 3.88 million publicity materials distributed.
2021 is the first year of the "14th Five-Year Plan". The State Administration for Market Regulation and other seven departments will continue to implement the "four strictest" requirements, in-depth promotion of special clean-up and rectification actions in the health food industry, adhere to problem orientation, highlight key links, and maintain high pressure The situation, continue to purify the health food market order, and continuously enhance the people’s sense of gain, happiness, and security.