Toilet paper is one of the symbols of the corona crisis in Germany.

No product stands so much for panic and hamster purchases.

After all, every role was torn from the hands of the completely amazed dealers at times.

In many places, the coveted goods even had to be rationed as a result.

The industry behind it is still far from cheering. With a view to 2020 as a whole, there were only isolated peaks in demand, as current data from market researcher IRI shows: at the very beginning of the pandemic, at the beginning of the second lockdown and in the days before Christmas.