"Auspicious" Chinese New Year to enjoy ice and snow

  Li Jiping

  Changchun City and Jilin City focus on urban ice and snow sports and leisure vacations.

The picture shows the Jingyue Ski Festival in Changchun.

Photo by our reporter Li Jiping

  As the epidemic became controllable, ice and snow tourism in Jilin Province became active again.

  The ice and snow sceneries in Jilin are beautiful and diverse: the dreamlike rime scenery in Jilin City, the pyrotechnic Erhexue Township in Shulan City, the new snow and ice world theme park in Changchun City, and the amazing The snow scene of Changbai Mountain... However, skiing is the correct way to stay for the New Year.

Jilin has the country's leading Vanke ski resort and professional Beidahu ski resort...Ski lovers booked ski resorts and hotels early and celebrated this unusual Spring Festival with a hearty glide.

  Visitors spend the New Year in "Auspicious" places, in addition to enjoying ice and snow, they can also watch winter catching.

150 kilometers northwest from Changchun to Chagan Lake, the "Binghu Tengyu" tourist brand has attracted many tourists.

The nets are artificially worn under the ice, horse-drawn winches, and more than 100,000 catties of big fish can be caught in one net. The fat fish beat the ice hard, and the silver scales are shining in the sun.

The 20th-generation mermaid of Chagan Lake’s fishing and hunting culture takes the head and arranges the fishing gear to prepare for the net again.

He said that during the Spring Festival is the prime time for winter fishing, we must seize the opportunity to let tourists taste the most authentic Chagan Lake fresh fish.

  In order to let people have a splendid and happy time in this special Spring Festival, Jilin has prepared a variety of activities and generous discounts.

Enjoy ice and snow

Wonderful throughout

  Changbai Mountain is the most famous ice and snow resort in Jilin Province. It has won many honors such as the "Best Ice and Snow Leisure Destination in the Country". The "12-degree powder snow warm meeting" was named the most influential tourism brand in China in 2020.

Here, you can see the most beautiful snowflakes, soak in volcanic hot springs, ski on natural wild snow, drive snowmobiles through the forest sea... There are endless ways to play.

On February 2 this year, Changbai Mountain Wild Snow Park was officially opened to the outside world, and ski enthusiasts have a new choice.

  During the Spring Festival, Changchun launched a number of preferential activities for enjoying ice and snow.

Changchun Jingyue Snow World is open to citizens and tourists free of charge, 12 amusement projects in Shenlufeng Tourist Resort are free to play, and Changchun World Sculpture Garden also launches online 30 yuan to buy ice and snow tickets for a limited time... Deputy Director of Changchun World Sculpture Garden Lan Yongzhong said: "We added new elements of ice and snow sculptures on the basis of traditional sculptures, integrated into the boutique lighting exhibition and ice and snow sculpture exhibitions, and used the innovative model of exhibition + performance + food to bring visitors an extraordinary ice and snow experience. ."

  Changchun Tianding Mountain Scenic Area has also launched three preferential measures: Changchun Ice and Snow Xintiandi will provide free admission for the first 5000 tourists who book tickets online on the New Year’s Day, and Tiandingshan Ski Resort will launch a special price of 18 yuan for 1-hour night tickets. , Tiandingshan B&B has launched a discount activity for staying more than two days.

  "During the Spring Festival, our scenic spot has launched many services to benefit the people. Various consumer vouchers allow tourists to enjoy discounts. Scenic spot consumer vouchers can be used in conjunction with cultural and travel consumer vouchers." Cai Huiyu, head of the promotion department of Tianding Mountain Ski Resort, told reporters.

  The ice and snow industry is regarded by Jilin City as a breakthrough for industrial transformation and upgrading.

Jilin City is famous for its rime scenery, including Vanke Fengman Ski Resort and Beidahu Ski Resort.

This year's Spring Festival, Jilin City issued 100,000 ice and snow packages, and also launched 8 rime viewing and skiing experience one-day tour products; support the Beida Lake Ski Resort, Vanke Songhua Lake Resort and other tourist ski resorts to open night.

Through the launch of the activities of "No Return to Hometown during the Spring Festival, Snow and Snow Welcomes the New Year" activity, to encourage left-behind Chinese New Year personnel and citizens to make good use of preferential measures such as ice and snow packages to further release the consumption potential of the ice and snow market.

Ice and snow

Jinshan Yinshan

  Behind the splendor of the ice and snow industry is the unremitting efforts of Jilin Province in recent years to actively implement the concept of "two mountains" and explore the transformation of ice and snow into Jinshan Yinshan.

  As the first province in the country to develop the ice and snow industry with a systematic thinking and a full industrial chain model, Jilin Province has developed a path based on ice and snow tourism, ice and snow sports as the basis, and ice and snow culture as the leading, ice and snow equipment manufacturing, ice and snow trade, and ice and snow transportation. A new path for the development of the "3+X" entire industry chain supported by smart ice and snow and ice and snow talents.

  In 2020, the national cultural and tourism industries will be deeply affected by the new crown pneumonia epidemic.

Faced with difficulties, Jilin actively responded to promote recovery and seek development.

According to statistics, the province received 153 million domestic tourists in 2020, a year-on-year recovery of 62.1%. Tourism revenue reached 253.57 billion yuan, a year-on-year recovery of 52%, which was 14.1 and 13.1 percentage points higher than the national average respectively.

In the words of Yang Andi, Director of the Department of Culture and Tourism of Jilin Province, maintain the growth momentum in the adversity of the epidemic, seize the opportunity in the difficult situation, and "do not talk about it, but do it hard."

  At present, Jilin's industrial pattern of "Western Ice and East Snow" has taken shape.

The urban ice and snow sports and leisure holiday industry cluster of Changji City and the Dachangbai Mountain ice and snow ecological holiday industry cluster have begun to take shape, and the economic benefits of ice with Chagan Lake as the core are gradually appearing.

  Zhang Zhanduo, deputy director of the Changchun Municipal Bureau of Culture, Radio, Television and Tourism said that around the strategy of "one master and six doubles", Changchun focused on the development of "urban ice and snow" and deeply cultivated the advantages of natural resources of "powder snow and quiet wind" and cultural resources of "humane city". "Cold resource" has become "hot economy", and urban ice and snow has injected new vitality into regional economy and urban construction.

  At the same time, Changchun also pays attention to creating culturally rich and unique ice and snow tourism projects, forming an innovative development model of "frugality, attracting visitors, and promoting development with customers". The 23rd Changchun Ice and Snow Tourism The festival has become a world-renowned ice and snow event.

In 2020, Changchun was once again selected as one of the “Top Ten Cities for Ice and Snow Tourism in China” and “Top Ten Cities for Good Living in China”.