Most notably, identifying and recording needs and reviewing commodity data
7 tips for smart shopping during "sale offers"
Al Bastaki advises consumers to check the outward appearance of the item when purchasing. \ Archives
Suhail Al-Bastaki: "The advice reflects positively on the financial budget of families, and to achieve the desired goals of shopping."
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The human development expert and director of the Marketing and Happiness Department at the Union Coop, Dr. Suhail Al-Bastaki, called for the importance of following a number of tips when shopping during periods of discounts, whether in commercial centers or retail outlets, in order to be able to benefit from these discounts appropriately and avoid negative practices That may have subsequent damages to consumers.
In statements to "Emirates Today", he indicated that international reports related to consumer affairs emphasized the necessity to follow a number of standards during the cuts, the most prominent of which are seven tips that positively reflect on the families' financial budget when shopping and achieving the desired goals of shopping, especially with the fact that a number of Consumers miss smart and rational shopping mechanisms.
In detail, Suhail Al-Bastaki said, "The first advice is the necessity of identifying needs and it is preferable to write them down before going shopping, to avoid random shopping, especially with some shoppers busy following the offers of discounts without focusing on basic needs."
He added that «the second advice is related to reviewing commodity data before purchasing. Some consumers may buy goods in discounts and discover upon use that their validity date when purchasing was close to expiry, or the consumer buys products that contain materials that do not fit with the objectives set for the purchase».
He pointed out that «the third advice focuses on examining the external appearance of the commodity when buying, whether with regard to cans that may be inflated in a way that affects the extent of their quality, as well as with regard to other goods such as clothes, in order to avoid buying goods that may have errors that are only evident by examination» .
He explained that «the fourth advice focuses on the importance of avoiding buying in the last times before the closing of the stores in a short time during the sale offers, which makes some consumers try to take advantage of the discounts offers by buying goods in a hurry and may not suit their needs or be for clothes of colors and sizes other than Suitable for them ».
Al-Bastaki said, "The fifth advice is to keep purchase receipts, as some neglect to keep those receipts and may face obstacles when returning or replacing goods, especially if the store does not apply smart systems for invoices or registered with loyalty cards assigned to dealers."
He added that «the sixth advice is to avoid shopping when feeling hungry, according to international reports related to consumer affairs, which indicate that shopping when feeling hungry or very tired, exposes consumers to buying products that are surplus to their needs or not suitable for shopping goals.
Extreme hunger causes a state of lack of focus when shopping, which makes purchases seem random, especially in sales offers. ”
He pointed out that «the seventh advice focuses on not succumbing to the temptations of the slogans of discounts, whether by buying goods just because they are subject to large discounts and storing them without later use or until they expire.
Also, some consumers fall victim to buying just because there are discounts and do not make price comparisons that determine the feasibility of purchasing goods or the extent of their real need, which makes some people compete to buy during the discounts and focus on buying specific goods in large quantities just because the rates of discounts are large compared to other goods ».
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