Last year, the total box office of the movie was 20 billion yuan, and it attracted nearly 1.3 billion in three days during the New Year holiday.

  2021 New Year's Day file gives you a little red flower

  Although the shadow of the new crown epidemic has not yet completely dissipated, the Chinese film market in the beginning of 2021 is clearly clear: according to data released by the National Film Bureau on January 4, the box office of the three-day national movie box office on New Year’s Day in 2021 has reached 1.299 billion yuan, breaking the box office record of 1.271 billion yuan created in 2018. The three domestic films "Send You A Little Red Flower", "Warm Hug" and "Bomb Disposal Expert 2" are among the top three in the box office list. , Supporting the flow and heat of the New Year's Day schedule.

  Box office reached a record high in three days of holiday

  In 2020, the Chinese film market was severely impacted by the epidemic, and the film market was closed for more than 180 days.

However, in the process of gradual recovery, Chinese films have shown extremely strong self-healing ability. According to data released by the National Film Administration on the evening of December 31, 2020, the total box office of Chinese films in 2020 will reach 20.417 billion yuan, of which domestic films The box office was 17.093 billion yuan, accounting for 83.72% of the total box office. The top 10 movies at the box office for the year were all domestic films.

The industry believes that in December 2020, the overall recovery of the Chinese film market has exceeded 90%.

  This good momentum will not only continue in the beginning of 2021, but also burst into stronger growth momentum.

Data shows that on New Year's Day, the box office of Chinese movies reached 601 million yuan, breaking the single-day box office record of 368 million yuan on New Year's Day created in 2018, and the cumulative box office of the three-day New Year's Day file also reached a record high with nearly 1.3 billion.

Moreover, this "strongest New Year's Day stall" was also restricted by the theater attendance rate not exceeding 75% due to the epidemic. This shows that the movie market has been stubbornly counterattack in the epidemic.

  "Send You A Little Red Flower" becomes a hot new year

  The top three at the box office on New Year’s Day three days are led by domestic films, still directed by director Han Yan and starring Yi Yang Qianxi, Liu Haocun, Zhu Yuanyuan, Gao Yalin, Xia Yu, etc. The quality of "Send You A Little Red Flower" is the best , The most realistic penetrating power.

As the second part of the "Trilogy of Life", the film is the same as the previous "Get Out!"

All Tumors reflect on the meaning of life and convey the power of being active.

Yi Yang Qianxi continued to use performances to prove his "stability" after "You are a young man," and Liu Haocun's aura as a "girl" also gushes out through the screen.

Even Zhu Yuanyuan and Gao Yalin are very brilliant as old drama bones, presenting the real daily life of an ordinary family to the audience, making the film very close to reality, and the sorrows and joys experienced by the audience and the characters are more likely to resonate.

  "Send You A Little Red Flower" has become a hot new year, and it also fits people's mentality in 2020. In this year, "cherish" is a kind of painful understanding, "Send You a Little Red Flower" "It seems to be rewarding you and me who live tenaciously.

In a sick state, the pain is so real, and the life is so tormented, but every second of persistence is meaningful, because we are connected to each other and living as best as we can is the most beautiful gesture for us to repay our lives.

If life fails you, I hope you don't give up on yourself. "Send You A Little Red Flower" is like a friend, accompany the audience through the gloom of the past and walk to a new starting point.

Therefore, the box office of this film reached 521 million on New Year's Day three days, and the total box office of the film has reached more than 700 million after counting the results on December 31, 2020.

Moreover, as the word of mouth continues to ferment, the popularity of "Send You A Little Red Flower" will continue.

  Comedy, cop movies, box office leader

  Since its release on December 31, the second-ranked "Warm Hug" on New Year's Day has received an excellent box office of over 500 million, with a cumulative total of 13 million viewers and 319 million box office during the New Year's Day period.

Given the relative scarcity of comedy films this year, "Warm Hug" timely met the audience's demand for comedy movies.

Although the setting of the film feels a bit blunt, but because the concept is warm and healing, comedy elements are easy to win the favor of the audience, so it is not surprising that it can lead the box office.

  As the third place on the New Year's Day schedule, "Bomb Disposal Expert 2" has reached 822 million box office since its release on December 24, 2020. With the help of the New Year's Day schedule to continue to attract money, New Year's Day three days still won 214 million box office.

The film can be regarded as a Hong Kong movie's revival. The bursting scenes, the tense plot and Andy Lau's desperate performance, set a new benchmark for police and criminal films.

  This year’s New Year’s Day schedule can be said to have ushered in a good start to the movie market. It can be expected that the next Spring Festival stalls will also live up to expectations: "Detective Chinatown 3", "Assassination of Novelists", "Samurai God", "Crowd Crowd" and "Hello," Eight fixed-term films such as "Li Huanying" will make the Spring Festival schedule tense and exciting.

This "ace schedule" supported by local Chinese movies will also continue to accumulate energy for the development of Chinese movies in 2021.

  Text / reporter Xiao Yang