Our parents’ "difficulty in using the Internet", let’s see what solutions the Ministry of Industry and Information Technology gives
Xinhua News Agency, Beijing, December 25 -
Problem: we parents' net hard, "to see how the program is given the Ministry of Industry
Xinhua News Agency reporter Zhang Xinxin
It is difficult for the elderly to surf the Internet, and every family is very impressed.
We don't want to see elderly parents waiting in the cold wind because they don't know how to use taxi-hailing software, nor do we want them to be trapped by complicated operations when they go shopping or seek medical treatment.
Not long ago, the General Office of the State Council issued a document to address the "digital divide" that the elderly face.
The Ministry of Industry and Information Technology held a press conference on the 25th to clarify a series of measures to help the elderly better apply smart technology.
App realizes "voice communication" mobile phone has "elder mode"
With the rapid development of the digital economy, the problem of "difficulty in using the Internet" for the elderly has become more and more prominent.
Since the outbreak of the epidemic, thanks to the accelerated development of applications such as online office, online teaching, and telemedicine, economic and social order has been quickly restored.
But for those who cannot or cannot surf the Internet, they face new problems.
"For example, it is difficult for many elderly people to make online appointments, make appointments to parks, and go shopping. They face some obstacles," said Sui Jing, deputy director of the Information and Communication Administration Bureau of the Ministry of Industry and Information Technology. "We have seen the difficulties they face, and we must add extra Vigorously promote the ageing transformation of software and websites."
The Ministry of Industry and Information Technology requires Internet companies to accelerate the transformation of information barriers, and many Internet companies have also launched specific measures.
For example, mainstream mobile phone manufacturers such as Huawei, Xiaomi, and vivo have made it clear that they must basically have "elderly mode" and "elder mode", and provide services such as large fonts and high volume playback and remote assistance, so that children can remotely teach the elderly to use mobile phones.
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The Ministry of Industry and Information Technology specifically proposed that the old version of the website and App after the completion of the transformation will no longer have advertising plug-ins, especially for payment operations without any inducement buttons.
Manual customer service needs "one-click access". The business hall has a love channel
At the press conference, the Ministry of Industry and Information Technology required China Telecom, China Mobile, and China Unicom to enable people over 65 to dial the customer service numbers of these three telecom operators to have "one-click access" manual consultation services, without having to go through complicated voice prompts and Operations such as digital selection.
At the same time, the offline business halls of the three telecom operators provide loving channels for the elderly, and the elderly will have special personnel to guide services when entering the business halls.
"Many elderly people are in a'silent state' on network applications." Liu Liehong, deputy minister of the Ministry of Industry and Information Technology, said that the Ministry of Industry and Information Technology has promoted 32,000 government websites to achieve information barrier-free.
During the epidemic, the “communication itinerary card” was launched in a timely manner in response to problems such as difficulties for the “elderly without a code” to travel.
At present, the Ministry of Industry and Information Technology is concentrating its efforts to solve the most pressing problems of a group of elderly people using smart technology before the end of the year.
For example, it is convenient for the elderly to check their itineraries, to promote the introduction of exclusive telecom tariff plans suitable for the elderly, and to reduce the burden of tariffs.
The Ministry of Industry and Information Technology is focusing on the actual needs of the elderly, formulating specific policies and measures, clarifying the responsible person, timetable and roadmap.
It mainly includes six aspects including improving the traditional telecommunications service methods, providing better telecommunications services for the elderly, promoting the transformation of Internet applications to adapt to aging, expanding the supply of aging intelligent terminal products, increasing the promotion of "communication travel cards", and ensuring information security. .
The three telecom operators, China Telecom, China Mobile, and China Unicom, also stated on the spot that they will vigorously optimize the customer service and hotline service processes, provide priority services for the elderly over 65 who have registered with real-name registration, and accelerate the design of online business hall apps suitable for the elderly. , Reduce the difficulty of operation for the elderly, and improve the corresponding functions of the intelligent elderly community.
The first batch of special actions will complete the transformation of more than 100 websites and apps
The Ministry of Industry and Information Technology has made it clear that from January 2021, a one-year "Special Action for Ageing and Accessibility of Internet Applications" will be launched nationwide. The first batch of 115 public service categories closely related to the work and life of the elderly will be completed. The website and 43 mobile apps are suitable for aging and barrier-free transformation, so that the elderly can use more service products with simple interfaces and simple operations.
It is reported that this special action will increase the promotion of information accessibility while adapting to aging reforms.
Provide more service products with features such as large fonts, large icons, high-contrast text, and compatible screen reading software for the visually impaired, and provide more service products with subtitles and compatibility with hearing aids for the hearing impaired. People with disabilities provide more service products that support custom gestures and simplified interactive operations.
In the meantime, the Ministry of Industry and Information Technology will organize the evaluation of the accessibility of Internet applications and incorporate it into the credit evaluation, and urge the improvement of enterprises that have not been properly aging.
"Informatization construction requires speed and temperature. Even if technology brings a little change to special groups, it may open a big window for them." Sui Jing said that the purpose of the special action is to drive the whole world. The industry has this kind of awareness, so that companies can improve their services and make users benefit.