During the Dubai Shopping Festival
Shopping malls in Dubai give shoppers cash prizes of up to one million dirhams
The Dubai Shopping Malls Group, in cooperation with the Dubai Festivals and Retail Establishment, will start the 26th edition of the Dubai Shopping Festival with a unique promotional campaign consisting of 3 profit categories “Run and Win” from December 17th to January 30th. Shoppers at participating malls will have the opportunity to win cash prizes. During the weekly "Shop. Run & Win" draws on December 26th, 11th, 18th, 25th and 30th of January.
During the Dubai Shopping Festival, with every spending of 150 dirhams, shoppers will receive red raffle coupons, when shoppers spend 200 dirhams will receive blue raffle coupons, and when they spend 300 dirhams, shoppers will receive yellow raffle coupons, and shoppers with red vouchers can win cash prizes up to Up to 250,000 dirhams, while blue voucher holders can win cash prizes of up to 350,000 dirhams and yellow voucher holders of 400,000 dirhams, where 24 winners will be selected from the raffle and have a chance to win prizes ranging from 2,000 to 20,000 dirhams .
In this context, Majid Saif Al Ghurair, Chairman of the Dubai Shopping Malls Group, said: “This season we are offering an amazing raffle campaign that includes 3 categories of prizes, targeting tourists and residents of the United Arab Emirates. During this season we follow a different format to participate in the Dubai Festival. For shopping 2021, as we aim to get more participants and winners this year. Regardless of the amount of spending, the three categories of promotional campaigns will give all shoppers a chance to win. As shoppers can enter the draw this year, spending 15 dirhams or less.
The "Shop. Run and Win" campaign from a group of malls in Dubai is expected to boost the retail sector and support malls participating with deals and offers.
Ahmed Al Khaja, Executive Director of the Dubai Festivals and Retail Corporation said: “The Dubai Shopping Festival is the most prominent event on the annual Dubai retail calendar, and Dubai is one of the most important shopping destinations in the world. The promotional campaigns that we organize in cooperation with our partners from the public and private sectors such as the Malls Shopping in Dubai promotes shopping experiences for residents and visitors alike. We are fully confident that the new group campaign will be widely accepted and well received by shoppers. We are always keen on continuous coordination and continuous work with our partners to ensure that the aspirations and needs of everyone are always met and the emirate’s stature is established on Global shopping map.
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