Platform empowerment, coordinated action, precise docking-driving new momentum for industrial digitalization and development (policy interpretation)
People's Daily reporter Han Xin
Cloud interaction, data consolidation, industrial Internet conversion... Since the beginning of this year, the offline economy has encountered challenges. New business models and new models supported by digital technologies such as big data and artificial intelligence have rapidly "filled up" to promote my country's economic and social development.
At present, as my country's economic operation continues to recover stably, how can we seize the opportunities given by industrial digitization and better cultivate new development momentum?
13 departments including the National Development and Reform Commission and the Ministry of Industry and Information Technology recently jointly issued the "Opinions on Supporting the Healthy Development of New Business Forms and New Models to Activate the Consumer Market to Drive Employment Expansion" (hereinafter referred to as the "Opinions"), proposing to accelerate the digital transformation of the industry and strengthen the real economy.
How will the introduction of opinions accelerate digital development?
How has the policy been implemented over time?
The reporter interviewed relevant experts and companies.
Better play to the platform effect
Speeding up the digital transformation of the industry and cultivating the industry's platform-based development ecology are given top priority.
The opinions put forward support for the promotion of industrial Internet platforms and the construction of cross-industry information integration platforms.
Why should we focus on platform construction, and what benefits will be achieved by enabling platform-based digital transformation of traditional industries?
From the perspective of the current development situation, “limited by factors such as weak informatization, low digitalization, and high pressure on cash flow, a single enterprise has high transformation costs and great difficulties.” Sun Ke, director of the Digital Economy Research Department of China Academy of Information and Communications A number of industrial development platforms, under the guidance of leading companies, integrate innovative resources and solve common technical problems, which will help enterprises in their digital transformation.
The development of industrial platform is also the result of practice test.
"Under the impact of the epidemic, the platform economy based on new technologies such as big data, artificial intelligence, and mobile Internet is developing rapidly. New business models and models derived from the platform are reshaping the industry structure and becoming an important direction for the development of the digital economy." China Information Said Zhu Keli, executive director of the association and dean of the New Economic Research Institute.
At present, the overall development of my country's industrial platform is rapid.
In the manufacturing field, there are more than 70 industrial Internet platforms with certain industry and regional influence across the country. With the advantages of platform network collaboration, remote service, and process docking, they can help companies optimize processes, control quality, and achieve cost reduction and efficiency enhancement.
Taking the Inspur Yunzhou Industrial Internet Platform as an example, “Since this year, the platform has supported 1.28 million large and medium-sized enterprises for digital transformation, and the number of service companies has increased by 8% year-on-year.” Inspur Cloud Chairman Xiao Xue introduced that with the support of relevant policies, Inspur It has obtained the status of industrial Internet service provider in 124 cities in 11 provinces.
Carry out the layout of major projects, encourage financial institutions to provide financial services to the platform, and build a cross-platform information integration platform...More policies are favorable to promote the construction of industrial platforms.
Not long ago, the energy big data platform deployed by Zhejiang Jiaxing Power Supply Company and the government was completed. By collecting and analyzing various energy data such as electricity, gas, and water in real time, it provides reference for enterprise energy management decisions.
Reduce the cost of SME transformation
Among the 120 million market players in China, there are more than 30 million SMEs and more than 80 million individual industrial and commercial households.
The key to accelerating the digital transformation of the industry lies in small, medium and micro enterprises.
"Traditional enterprises, especially small and medium-sized enterprises, mainly face shortcomings in technology, capital, and efficiency in the process of digital transformation." In Zhu Keli's view, high technology thresholds, high transformation costs, and the inability to obtain higher returns in the short term make it impossible Few companies have more than enough energy to face digital transformation.
In this regard, the opinions clearly stated that it is necessary to organize digital transformation partner actions and establish a government-financial institution-platform-medium, small and micro enterprise linkage mechanism.
"Implementing some service fee reductions, organizing basic technology joint research, and developing open source communities will reduce the overall cost of digital transformation of SMEs, stimulate their willingness to transform, and improve transformation efficiency." Sun Ke said.
Many places are already in action to explore digital transformation partners for collaboration between government, banks and enterprises.
In Jiangsu, as of the first half of this year, the cumulative amount of integrated financial service platforms to solve the financing needs of small, medium and micro enterprises has exceeded 1 trillion yuan.
Not long ago, more than 180 enterprises and institutions in Shaanxi Province jointly issued a digital transformation partnership action initiative, which will jointly build a joint mechanism of government guidance, platform empowerment, and leader leadership, and promote inclusive cloud access on a larger scale and deeper Use data to provide intelligent services and accelerate the digital transformation of enterprises.
“In order to form a new digital transformation pattern in which government, industry, academia, and research are involved, and large, medium, small and micro enterprises collaborate, the next step should be to create a better development environment.” Zhu Keli believes that, on the one hand, we must address the common problems faced by traditional enterprises in digital transformation. Collaborative research and development of targeted solutions and standards; on the other hand, it is necessary to open inclusive digital transformation products and services to meet the transformation needs of traditional enterprises, especially traditional small, medium and micro enterprises.
Stimulate consumption potential through information technology
Since the beginning of this year, many manufacturing companies have encountered operational challenges due to the impact of the epidemic. How to optimize supply chain management and achieve precise matching of production and demand to boost product sales has become a major issue for companies to consider.
The opinions proposed to support the construction of a digital supply chain, promote the sharing of orders, production capacity, channels and other information, and point out the direction for the digital transformation of enterprises.
"By collecting and analyzing massive consumption data, using intelligent tools to predict consumption trends, so as to carry out precise investment, it will make the decisions of relevant entities in the industry chain more scientific and release the'snowball' effect of industrial development." Tsinghua University Global Industry Research Said Li Donghong, deputy dean of the hospital.
It should be noted that the supply chain is not only limited to the logistics link, but also extends to all links of the industrial chain such as creative marketing, R&D and design, manufacturing, warehousing and distribution, and after-sales service. Through the construction of a digital supply chain, the accumulated massive data will be used in Restructure the entire production and consumption system.
In fact, such a concept is being implemented.
"Take Midea Electric as an example. At present, consumption forecasting and warehousing optimization are carried out through the digital supply chain. From the warehousing to the delivery of goods to consumers, it has been reduced from 30-45 days in the past to about 28 days now." Midea Electric The person in charge said that this means that the entire supply cost has been reduced by more than 10 million yuan.
The digital supply chain also helps product innovation be more precise.
After in-depth analysis of user needs with big data on the e-commerce platform, it is found that consumers have higher expectations for the collection and processing of dust by sweeping robots. Therefore, Jingdong and Cobos launched an automatic dust collection robot.
"This product is equipped with a dust collecting seat, which can automatically empty the dust box without manually dumping the garbage in the dust box. After the product is on the shelf, the overall sales are in the forefront of similar products." Jingdong Group Vice President Lin Chen introduced that in the next three years, in the intelligent On the supply chain open collaboration platform, it will realize open collaboration with more than 80% of brand suppliers, and it is expected to serve tens of thousands of brands and factories to achieve digital transformation.
"As the consumption structure of my country's residents accelerates from a quantitative, subsistence type to a quality and development type, the direction of consumption upgrading is the key traction for industrial transformation." Sun Ke believes that the digital transformation of traditional industries requires information technology Extensively connect consumer entities and use data flow to drive capital and material flows, thereby effectively improving production efficiency and corporate profitability, stimulating consumption potential, and injecting new momentum into the high-quality development of the real economy.