Expectations of an active and strong movement from the beginning of 2021

Hotels are extending "long-stay" offers to keep up with demand and raise occupancy rates

  • The hotel market in Dubai has started to witness higher and gradually increasing occupancy rates

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Hotels in the local market have extended their long-stay offers to keep pace with demand levels and raise occupancy rates, pointing out that long-term guests account for a large percentage of occupancy rates during the current period.

Officials in those hotels emphasized that the prices of the offers depend on a set of factors, including the category of the room or the hotel apartment, the period of stay required, as well as the additional services that the customer may request.

They pointed out that the long-stay offers contribute between 12 and 25% of the occupancy rates, expecting that the hotel sector will witness an active and strong movement as of the beginning of next year.

Keep up with demand

In detail, the regional director of the "Hyatt Hotels Group" in Dubai, the general manager of the Grand Hyatt Hotel, Fathi Khojaly, said that the long-stay offers have been extended recently to keep pace with the demand for these offers during the last period, indicating that the group has allocated a hotel tower for guests wishing to Take advantage of this highly popular product.

Khojaly added that long-stay offers up to one month, and extends to six months, pointing out that hotels apply flexible pricing policies for this product, in line with the requirements and needs of customers.

He revealed that there is a segment of dealers who do not wish to be bound by permanent housing contracts, or are present in the country for the purpose of business for specific periods, and therefore prefer this product.

Khojaly confirmed that the hotel market in Dubai has started to witness higher and gradually increasing occupancy rates, whether from domestic tourism or international markets, pointing out that these rates will continue to rise during the coming period, based on the index of future reservations.

Occupancy rates

For his part, General Manager of Tamani Marina Hotel, Walid Al-Awa, said that long-stay offers have been very popular in the local market in the context of hotels' efforts to raise occupancy rates, indicating that hotel apartment facilities were more flexible and able to accommodate this demand.

Al-Awa confirmed the extension of hotel accommodation offers, at a time when new hotels resorted to offering additional offers for this category of guests, explaining that most of the offers have a period of up to a month, subject to renewal.

Al-Awa expected a gradual increase in the bid prices, with the increase in the tourist flow rates from abroad or from the local market.

He revealed that the long-stay offers account for about 50% of the occupancy rates recorded by the hotel during the current period, pointing out that the prices of the offers depend on a set of factors, including the category of the hotel room or apartment, the period of stay required, as well as additional services that the customer may request, such as Laundry services.

Al-Awa stated that with the decline in hotel accommodation prices during the last period, companies in the local market have resorted to renting hotel rooms for their employees for long periods, to be extended periodically, indicating that these offers are temporary and linked to the current circumstance.

Comfortable accommodation

In the same context, Medhat Barsoum, General Manager of the Capitol Dubai Hotel, said that the capacity of the hotel market in Dubai reaches about 125 thousand rooms within about 700 establishments, pointing out that the market seeks to raise occupancy rates and attract demand resulting from accommodation offers. Al Taweelah, especially with the decline in international tourism movement in light of the "Covid-19" crisis.

He added that hotel stays for long periods provide a comfortable accommodation option for guests without the need to engage in annual housing contracts, in addition to contracts for subscription to communication services, electricity and other services, noting that the prices encouraged customers to choose this option, at a time when many hotels resorted to extending offers Monthly during the last period.

Barsoum agreed that some companies are also resorting to reserving long-stay rooms for dealers even before the "Covid-19" crisis, including international companies based in Dubai as a regional headquarters for their business, noting that long-stay accounts for about 12% of occupancy rates at the present time. , Which is a large percentage.

Price forecast

As for the CEO of "Time Hotels Group", Mohamed Awadallah, he said that the offers have been extended during the recent period within the framework of demand, and more guests have extended their stays, pointing out that this situation may change at the beginning of this year, as hotels are expected to raise the average. Hotel room rates, in light of generally high occupancy rates.

Awadallah stated that hotel occupancy rates are continuously improving, as there is a continuous increase on a daily basis, indicating that some of the group's hotels are currently recording occupancy rates ranging between 66 and 76% and rise to about 80% during the weekend, and based on these indicators, We may see an increase in average prices.

He pointed out that long-stay offers contribute between 15 and 25% of the occupancy rates, pointing out that the hotel sector in Dubai has created many offers during the pandemic period to deal with the effects resulting from it, and we expect that the sector will witness an active and strong movement from the beginning of next year.

Al Jaddaf Rotana

Haytham Omar, General Manager of Al Jaddaf Rotana Hotel, said that the recently opened hotel focuses heavily on long-term stay guests, especially in light of the design of the available rooms and suites, indicating that there is a percentage of guests looking for longer stay options in hotels that allow Them so.

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