Revealing the Secret of Brushing Volume Behind "Net Earning"
Build an on-hook platform to brush the amount of the platform "captive" account to provide a brush amount service
● In the industry chain where the on-hook website is the “large and medium-sized platform”, the upstream is the on-hook users who are “captive” by the platform, providing a large number of real and effective accounts for a long time.
The downstream is the volume platform, which is responsible for connecting with demanders such as media and advertising companies, and completing various tasks such as likes, votes, and fans in batches.
The on-hook brushing mode integrates the user's account resources, and each pays and benefits in different ways
● Fake traffic has penetrated into the deep layers of the Internet industry and harmed the entire Internet industry.
According to relevant statistics, there are currently more than 1,000 platforms in my country, and the total number of employees in the domestic industry has reached more than 9 million.
● In practice, the industry chain of scalping is often relatively secretive, and the victimized online platform often faces the difficulty of producing evidence for infringement and profit. As a result, compensation requests are often not supported by the court due to lack of evidence. How to regulate false scalping has become an urgent question to be answered
□ reporter Zhang Wei
"Take care of your trumpet work, you will get income..."
Many netizens have received this "small account hosting, automatic earning" advertisements, as long as the account is authorized to log in to some hanging platforms for the platform to use for reading volume, voting and other tasks, you can easily earn income.
However, this seemingly simple and innocuous approach is actually very harmful: at the same time as the data is inaccurate, it also stirs up rumors, allowing low-quality content to overwhelm high-quality content, and has a profound impact on the entire Internet industry.
And for ordinary users who make money by using escrow accounts, it is not the legendary costlessness. Not only personal information is leaked, but they may also become accomplices in the black industry chain such as fraud, pornography, gambling, and drugs.
This is not alarmist.
Recently, the Shenzhen Intermediate People’s Court of Guangdong Province pronounced a case of on-hook scanning, which revealed the tip of the iceberg of the inside story of the on-hook scanning: Shenzhen Weishikong Information Technology Co., Ltd. (hereinafter referred to as Weishikong) and Zhao used Baoxin to hang up. The platform manipulates the rented WeChat account, and at the same time uses the Baoxin ticketing platform to brush the number of likes, votes, comments, followers, etc., and obtain huge economic benefits from it.
The court held that the two defendants used technical means to carry out the behavior of scalping, which hindered and disrupted the normal operation of the WeChat software products and services legally provided by the plaintiff Tencent. At the same time, the two defendants helped other operators to conduct false propaganda or introduce misunderstanding commercial propaganda. Violated the provisions of Article 8 and Article 12 of the Anti-Unfair Competition Law, which constituted an act of unfair competition, and compensated Tencent for economic losses of RMB 23,745,080.
Iterative update of brushing technology
Confronting network platform governance
The existence of traffic fraud is a well-known secret.
But what the public doesn't know is that in the second half of the Internet, the volume chain is constantly "evolving."
Deng Xin, CTO of Yong'an Online, who focuses on black industry confrontation and anti-fraud, told the reporter of "Rules of Law Daily": "The players behind the black and gray industry are targeting the vast population of the sinking market, taking advantage of ordinary users' lack of knowledge of the rules of the underground world. Constructing the majestic and magnificent traffic illusion of the Internet to defraud the real money in the capital market."
It is understood that with the iteration of technology, the means to brush the amount of the industry chain against the network platform are also emerging in endlessly.
The original method of traffic fraud is "protocol brushing", that is, directly using "proxy IP + user login status" to simulate the protocol for brushing, which is simple, direct and low-tech.
However, with the improvement of network platform defense strategies, the "protocol brushing" gradually became invalid and was eliminated by network black and gray industry practitioners.
Since then, orders and distribution groups and online earning groups have emerged on various community platforms for scalping. The demand side hires real people to act as "pitchers" and issues scalping tasks to them. This is the "human flesh scouring" with the highest gold content. .
Although "Human Flesh Scrubbing" has a high gold content, its efficiency cannot keep up with the explosive growth of the Scrubbing business.
Soon, "group control" was introduced into industrial cooperation to make up for the inefficiency of manual volume control.
Group control realizes batch operation of multiple mobile phones and multiple accounts controlled by one computer through system automation integration technology, including batch control of WeChat, Kuaishou, Momo, Alipay and other popular App accounts, to achieve violent fan addition and one-click forwarding Dozens of unconventional functions such as Moments of Friends, batch search for Kuaishou accounts and likes.
As the strategy continues to upgrade, the platform's technical means of combating "group control" have been continuously enhanced, and a new swipe mode has emerged-on-hook platform.
In the industry chain where the on-hook website is the "large and medium-sized platform", the upstream is the on-hook users who are "captive" by the platform, providing a large number of real and effective accounts for a long time.
The downstream is the volume platform, which is responsible for connecting with demanders such as media and advertising companies, and completing various tasks such as likes, votes, and fans in batches.
The on-hook brushing mode integrates the user's account resources, and each pays and benefits in different ways.
"On-hook" refers to the authorization of the account to log in on some on-hook platforms for the platform to use for tasks such as reading and voting, in order to earn rewards.
At present, the on-hook platforms on the market involve WeChat small account hosting, Kuaishou hosting, Taobao live broadcast and hang-up.
For meager remuneration, netizens who hang up do not understand the rules of the game. Compared with part-time “net earning” status, these hang up users are more like millions of workers who have been “captive” by traffic manufacturing groups for a long time. Control the transportation flow and stack data.
Deng Xin said that compared with the previous swiping methods, the wise of the on-hook mode is that, on the one hand, the platform does not need to purchase and maintain a large number of accounts, but directly attract users and obtain accounts through commission sharing; On the other hand, users no longer need to work hard to grab and receive orders, perform the task of swiping orders themselves, and only need to authorize the platform to use the account to earn commissions.
The Baoxin platform in the above case is a typical representative of the amount of on-hook brushing.
According to the verdict, Baoxin's on-hook platform uses “online earning” and “laying earning” as a gimmick, attracting netizens to host WeChat accounts through forums, QQ groups, and online texts, and realizes hosting of 100,000 and million-level netizen accounts through technical means. And control, and use the rented account number to swipe the volume.
It is worth noting that, according to Deng Xin, the current domestic network hookup users have reached the order of one million, and they are highly concentrated in the sinking market that has been continuously developed in recent years.
Automate tasks
Get five times the profit
The on-hook swiping model under the name of "Internet earning" is not complicated, and the huge profits behind it are amazing.
Set up an on-hook platform and a trading platform to attract netizens to host trumpets and gather users. On the other hand, to provide a trading platform to provide services for those who want to use the market or vote.
Take Baoxin on-hook platform as an example.
According to the verdict, open the Baoxin hang-up platform webpage, log in after registering an account, and enter "Baoxin——Small Account Hosting and Making Money Platform". After binding the Alipay account, the commission generated by the amount of credit can be withdrawn directly to the custodian. On the account.
From the point of view of the operation process, the hosting of the account can be completed in only four steps.
The first step is to log in to the website account on the device (mobile phone or computer or tablet), open this page and click "Generate QR Code", a dedicated QR code will appear below; the second step, open hosting on the device (mobile phone) On the WeChat ID, click "Scan" to scan the QR code generated on the device's webpage; the third step, after the device scans the code, click the "login" button on the device mobile phone; the fourth step, click "confirm hosting" on the device ".
The device page prompts "Hosting Successful" or you can see the status of the hosted account in the “Small Account List” on this page showing online, it means that the host is successful.
The Baoxin hang-up platform can host multiple WeChat accounts at the same time, which also encourages users of the hosting account to try to register more small account hosting, so as to obtain greater benefits.
Forming cooperation with the Baoxin on-hook platform is the Baoxin ticket swiping platform. The Baoxin ticket swiping platform is mainly for those who need to pay and add fans in the market.
From the perspective of Baoxin's ticket management platform, the functions include: adding official votes, adding scan code attention, adding reading volume, adding batch reading, adding public account and fan, batch adding fan, adding WeChat index, adding WeChat applet, etc.
You need to recharge your account before purchasing the credit card service, and the Baoxin credit card platform provides Alipay recharge entry.
From the unit price point of view, the Baoxin ticket swiping platform clearly marked the price, the reading unit price is 0.04 yuan, the official vote is 0.05 yuan, and the scan code follows the unit price 0.15 yuan.
It seems like a small profit, but most of the demand for the amount of brushing is the quantity requirement of tens of thousands. Taking the amount of 10,000 readings as an example, the cost is 400 yuan, and the price of brushing the amount of attention is higher. Also take 10,000 followers as an example. The cost is 1500 yuan.
Enter "voting link, voting target, task votes" and other requirements on the Baoxin ticket swiping platform, and you can start swiping or swiping votes.
The management system of Baoxin's ticket swiping platform is similar to a shopping mall. Demanders can set up tasks through the back-end management, and can perform official voting, reading volume, and official account adding fans.
For example, when the task of swiping the reading volume is set to 100, the task will be executed automatically. Once the task is reached, the system will stop the swiping or ticketing of the task.
It is the large number of accounts gathered on the Baoxin hang-up platform that automatically perform these tasks of swiping and ticketing.
The notarial certificate shows that if you follow two WeChat official accounts, the treasure trust management platform system shows that the commission is 0.06 yuan, and the unit price of the Baoxin ticket swiping platform is 0.15 yuan. It can be seen that the revenue and expenditure ratio multiple of the follower is 5 Times income.
Over 1,000 fake platforms
Serious damage to market order
Fake traffic has penetrated into the deep layers of the Internet industry and harmed the entire Internet industry.
According to relevant statistics, there are currently more than 1,000 platforms in my country, and the total number of employees in the domestic industry has reached more than 9 million.
The harm of false traffic is more far-reaching than misrepresentation.
Deng Xin said that in the false traffic of social and information products, some operators invented a large number of rumors in order to chase the benefits behind the traffic, and used the volume to scramble the rumors and attract more attention.
On the e-commerce platform, fake traffic destroys the business integrity system, and scalping may cause the Internet credit system to collapse.
A large number of low-quality content is recommended by brushing volume, while high-quality content is overwhelmed, which directly leads to the chaos of the platform, the decline of user experience, the loss of user resources and the weakening of competitive advantages.
At the same time, the frequent occurrence of false user reviews and preferential recommendations for inferior content will also give users a bad experience.
For ordinary users of custodial accounts, the current meager income is far from enough to make up for the potential harm. Once the personal information of the custodian is leaked, the harm caused will be overwhelming.
Behind the amount of online scraping is the export of social, consumer, and financial information leaks. It is the black empire that uses and sells personal identity. Fraud, pornography, gambling, drugs... These intertwined black industrial chains are intertwined and flow in the dark. A huge network of transactions.
Deng Xin revealed that the flow of black and gray production to obtain benefits, the demand side of the flow attracts the attention of capital or public opinion, and the capital and public opinion rely on the flow to earn greater profits.
At the same time, false traffic will hinder the realization of the value of innovation, reduce the confidence of honest workers, distort the decision-making process, interfere with investors' judgments on the value of network products and market prospects, affect the true choices of network users, and disrupt fair and orderly network business surroundings.
In the above case, the court held that the defendant’s actions actually weakened the authenticity and accuracy of the information shared on the WeChat platform, damaged the two plaintiffs’ long-term accumulation of competitive advantages through their efforts to operate the WeChat platform, and prevented the plaintiff from becoming a WeChat platform user Providing normal services in the long run will inevitably cause most users to reduce their trust in platform information, cause de facto derogatory effects on the reputation of the platform, damage the overall reputation of the platform, reduce the trust of other users of the platform in the platform data, and thus damage the plaintiff’s legitimacy rights and interests.
At the same time, the two defendants used technical means to implement the behavior of scraping, disrupting the normal operation of the WeChat software products and services legally provided by the two plaintiffs. The scraping behavior of the two defendants also caused the relevant market operators, social organizations and the majority of WeChat users to be unable to collect Analyze the above-mentioned clean and true data, thereby disrupting the order of market competition and damaging the legitimate rights and interests of WeChat users and the general public.
Eradicate the foundation of illicit industries
Rely on multi-party collaborative governance
In practice, the industry chain of scalping is often relatively secretive, and the victimized online platform often faces the difficulty of proof in the aspect of infringement and profit. As a result, compensation requests are often not supported by the court due to lack of evidence. How to regulate false scalping has become an urgent question to be answered.
Zhou Dandan, a partner of Beijing Yuntian Law Firm, believes that in the case of on-hook scanning by the Shenzhen Intermediate People’s Court, the court fully applied the “proving nuisance rule”, where the defendant did not submit evidence without proper reason and made false statements. Under the circumstances, a presumption of unfavorable evidence was carried out, and punitive damages were applied, and the false amount of fraudulent activity was severely punished by justice.
In Zhou Dandan’s view, in the era of the Internet platform economy, court decisions have a very positive effect on severely cracking down on the chaos of data fraud in the industry. Only when all participants of the platform jointly maintain the authenticity and credibility of platform data can it be built Increase a fair and orderly competitive environment for the overall welfare of society.
In addition to the legal system, from the perspective of government supervision, in recent years, the regulatory authorities have also paid more attention to the black and gray industry chain, and they have put a heavy blow on the behavior of the amount.
On December 20, 2019, the Cyberspace Administration of China issued the "Regulations on the Ecological Governance of Online Information Content", which clearly mentioned that online information content service users, online information content producers, and online information content service platforms must not use manual methods or technologies. Means to implement traffic fraud, traffic hijacking, false registration of accounts, illegal trading accounts, manipulation of user accounts, etc., to disrupt the order of the network ecology.
Deng Xin said that at present, there are still many other online payment platforms on the market that are still in operation, and it is urgent for the judicial and regulatory authorities to unify the understanding, clarify the problem, and strictly enforce the law, so as to root out the existence of this illegal industry.