Decathlon remains the favorite company of the French

A Decathlon store -

Decathlon keeps in shape.

Created in 1976 in Englos, near Lille, the French company specializing in sports equipment popular with the French.

According to a survey published this Sunday in the JDD (IFOP study carried out on a sample of 3,011 people), the northern company is ahead of Peugeot (2nd) and EDF (3rd) in the ranking of the 50 hexagonal companies most admired by the French.

This ranking is established according to six criteria: impact on the French economy, involvement in environmental matters, ability to offer innovative products, ability to improve the daily life of the French, ability to give a good image of France and the desire that it arouses. to work there.

The confinement has reinforced the northern company

Already in the lead in 2019, Decathlon has retained its leadership and the health crisis is probably not for nothing according to Romain Bendavid, interviewed by the

.

“Jogging, walking or cycling were among the few pleasures possible during confinement.

Decathlon has therefore remained connected with the French.

It is the Swiss army knife of their leisure time ”, analyzes the director of corporate expertise and social climate at Ifop.

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