"Very comfortable!" Chengdu's night economy boosts consumer market vitality again
"When the lights are on, the gold is ten thousand taels." Driven by a series of favorable national policies, night travel across the country has returned to the level of the same period last year. Especially during this holiday, the night economy has once again boosted.
Chengdu, Sichuan Province, coordinating epidemic prevention and control and economic and social development, has launched 12 urban tourism boutique routes, with night shopping, night food, night travel, and night entertainment as the "highlight". For this reason, Jinjiang District specially recruited the first batch of night economy in the province. Experience officer, through real experience to improve and perfect the night economic format.
Food blogger Xiaoru, as the first batch of night economic experience officers, is most concerned about the convenience and fireworks of the city.
Xiaoru, the night economic experience officer of Jinjiang District: There are so many such markets, which are particularly fresh.
The "Chuntai Jin" small market on the side of the pedestrian street of Chunxi Road has a total length of 217 meters and a total of 40 stalls. The market is well crafted, music performance, life aesthetics, art space, and food market. It is open from 1pm to 12pm.
Xiaoru, night economic experience officer of Jinjiang District: The restoration of this kind of night market actually represents the revival of a kind of commercial cultural gene. I think this kind of very down-to-earth night market is very sensible. It is very comfortable in Chengdu dialect. feel.
During the long holiday, a large number of night shopping, night tours, night food, night shows, night enjoyment and other night economic new business models and new models have emerged one after another, which has promoted the flow of people in the entire Chunxi Road business district in the first five days of the festival to exceed the same period last year. The growth momentum of consumption has recovered strongly.
Xu Bo, Director of the Bureau of Culture, Sports and Tourism of Jinjiang District: We have launched a batch of urban fusion scenes with the flavor of old Chengdu and Shudu, such as Chuntai Jin, Chunyang Market, and Dongmen Shijing. The booming economy has become a vehicle for us to stimulate the rapid recovery of the consumer market, which is also empowering the construction of a new development pattern with domestic and international cycles as the mainstay and mutual promotion of domestic and international cycles.
On the banks of the Jinjiang River in Chengdu, the "Night Tour of Jinjiang" is also an important trigger point for the integration of Chengdu's night economy, culture and tourism.
Xiaoru, the night economic experience officer of Jinjiang District: Du Fu has a poem mentioning the "Menbo Dongwu Wanli Ship". Jinjiang is also the mother river of Chengdu. I think this project gives the night economy more poetic flavor. It also makes this The online business is more cohesive.
Understand the darkness of night during the day. "Night economy" and long holidays are mutually beneficial, accelerate the release of consumption vitality, and become a new growth point for cultural tourism consumption. Big data monitoring shows that the popularity of Nanjing Road, Chunxi Road, Xinjiekou, Jiefangbei and other business districts has risen by more than 300%; more than 90,000 new jobs have been created, which has brought more than 140,000 jobs.