Reporters experience 6 instant fresh food delivery apps in Beijing

　　The delivery time promised before the National Day holiday was extended

　　As the Golden Week approaches, this year's e-commerce market for instant fresh-food distribution has ushered in the first "big test" of its business.

Compared with daily life, consumers' demand for fresh aquatic products and fresh fruits has increased significantly before the holiday, and some companies have increased their stocks by 30%.

Yesterday, a reporter from Beijing Youth Daily tested a number of instant fresh food delivery apps for this shopping change. The experience found that although most of the apps advertised to be delivered home within half an hour, many apps “relaxed” the delivery time to within one hour before the holiday. .

　　aging

　　Delivery during busy hours is extended to within one hour

　　Yesterday, a reporter from the Beijing Youth Daily conducted an experiential survey on the daily fresh food, Yonghui Life, Dingdong Maicai, Meituan Maicai, 7FRESH and Hema and other fresh instant distribution apps, and a total of 20 orders were placed on the above platforms. Copies.

In this experiential survey, actual shopping experience tests were conducted on the above apps during business peak and peak hours.

At the same time, an appointment delivery test was also conducted for some apps.

　　Among them, the appointment shopping experience is better.

In the experience of this business, Dingdong Maicai, Meituan Maicai and 7FRESH all performed very well, not only providing the scheduled delivery time of the day, but also the next day's delivery.

And these 3 apps are basically delivered according to the latest time in the appointment time.

In other words, if the reservation is from 11 o'clock to 11:30, the actual delivery time is around 11 o'clock.

Among them, in the actual experience of Dingdong shopping, the arrival time was more than 10 minutes earlier than the appointment time.

　　The result of the instant delivery experience is "discounted."

Although many of the above apps advertised their delivery time within 30 minutes or about 30 minutes in the download platform or in-app page advertisements, but approaching the Golden Week, whether it is free or busy, the 6 APP product pages show the fastest delivery The upper limit of the time reached exceeded half an hour, and some apps even reached about one and a half hours.

　　According to the experience a month ago, many apps could be delivered within half an hour.

Regarding this matter, some APP customer service said that it takes time to prepare because there are fresh aquatic products in the order.

A reporter from the Beiqing Daily also noticed that in various APPs, Meituan Maicai marked the "preparation time" on the page, while the others only had the estimated delivery time.

　　However, when the Beiqing Daily reporter experienced the actual delivery during busy hours, all 6 companies were indeed delivered within the nominal time limit.

Among them, 7FRESH only took 20 minutes from order placement to delivery, which was the shortest time among the 6 apps in the busy hour experience.

The longest Yonghui life in the experience was less than 42 minutes.

　　quality

　　Reliable weight and less defective products

　　In this experiential survey, reporters from Beijing Youth Daily chose fresh aquatic products and fresh fruit products when shopping.

Most aquatic products are still fresh when they arrive, and the freshness of the fruits is relatively high.

However, for the hairy crabs distributed by Yonghui Life, half of the daily fresh grapes showed damaged skin and some rot.

Fresh shrimp products purchased in multiple apps also have different sizes in the same portion, and a few crabs have missing legs.

　　In terms of keeping the products fresh, Dingdong Maicai and Meituan Maicai both carried out oxygen treatment for fresh aquatic products during transportation. When they were delivered, there was still water that had not been aquatic products in the bag.

7FRESH, Hema, and Daily Youxian also provide low-temperature distribution of aquatic products. The fresh aquatic products of the above three APPs are separately packaged when delivered, and the surface temperature of the aquatic products is significantly lower than other products.

　　In terms of product weight, since the purchase platform is called the approximate weight, the products that need to be weighed are sold in units of "parts", and the difference between the weight and the nominal weight is controlled within 10%, so there is no obvious "shortage". The situation is too short.

　　After sale

　　Online operation can directly apply for return

　　In the after-sales experience link, a reporter from the Beijing Youth Daily found that each APP has set up an after-sale link in the consumer order page.

Most of them can directly apply for after-sales service. After uploading pictures, you can directly enter the processing link.

Platforms such as Dingdong Maicai and Daily Youxian can also choose the return ratio of a single product.

　　However, most of the platforms are still not smooth when leaving the online platform to communicate by phone.

Among them, Yonghui’s life in the store phone has never been answered, until after contacting the online customer service, the reporter still made several calls, and no one answered the store.

Dingdong Maicai posted a customer service phone number on the outer packaging of each weighed product.

At the same time, during the experience, Dingdong Maicai contacted customer service before delivery, saying that one of the scallops purchased was not fresh, but it could not be replaced if it was out of stock. I asked if I could return the goods directly, and after getting the approval, return it. Compensated for a 2 yuan coupon.

　　In terms of the time limit for refunds, most platforms completed the entire refund process within half an hour, and the amount was refunded in accordance with the application amount or proportion.

Among them, Yonghui Life has issued a full refund in order to express the inconvenience caused by the wrong delivery and lack of contact.

　　Although each company has shown its emphasis on after-sales service, some settings still confuse consumers.

For example, in the Dingdong Maicai and Yonghui Life APP, after-sales, there is an option marked "return and pick up" time. If you don't select this option, you cannot submit it, but this time is set to the next day.

This is really troublesome for consumers who have purchased fresh and live aquatic products. Fresh products must be stored in order to return them.

In addition, after choosing this appointment time, no one came to pick up the goods again. After consulting the customer service, the other party informed that the problematic goods can be handled by the consumer.

Text / reporter Zhang Xin