Car sales “Online” sales spread with the new Corona September 21, 15:29
With the spread of the new coronavirus infection, the use of the Internet and SNS is expanding in earnest even at automobile sales sites, where face-to-face business negotiations in showrooms were common sense.
Of these, Toyota Motor has created a new site to sell used cars this month, saying that the number of consumers who want to avoid the risk of infection as much as possible is increasing.
You can inquire about equipment and detailed performance from the sales person through the bulletin board or telephone on the site, and you can do all the procedures online except for the final delivery, including the garage certification and loan procedures.
By the end of the year, we will handle cars from affiliated dealers nationwide, and aim to sell 50,000 units a year in the future.
Nissan dealers are also starting to operate online.
The person in charge uses a calling app such as LINE to send videos to customers to explain the detailed functions of the car and respond to quotations, and the number of customers who purchase a car without visiting the store is increasing. is.
In addition, overseas manufacturers are strengthening their online sales, such as BMW starting full-scale online sales in Japan in July.
Since the price of automobiles is high, face-to-face business negotiations have been common sense until now, but under the influence of the new coronavirus, each company wants to adopt methods corresponding to new lifestyles and lead to customer development. ..