Refraining from going out due to corona influence Consumer electronics retailers strengthen sales of indoor exercise equipment September 18, 12:48
Amid the growing tendency to refrain from going out due to the influence of the new coronavirus, major consumer electronics mass retailers opening stores in department stores in Nihonbashi, Tokyo have significantly expanded their sales floors to capture the demand of people exercising at home and can use them indoors. We are embarking on strengthening sales of appliances.
The sales floor was greatly expanded by Bic Camera, a consumer electronics mass retailer that opened at the Nihombashi Mitsukoshi Main Store, which was opened to the public before the store opened at 10 am on the 18th.
At this electronics retail store, the number of people exercising at home refraining from going out has increased due to the influence of the new coronavirus, so sales of the entire group of exercise equipment used indoors have increased since April at the same time last year. It means that it is about twice as long as.
In order to capture this demand, the floor area that was the venue for department stores was renovated to expand the sales floor area 1.7 times as much as before, and fitness-related items such as high-end treadmills from overseas manufacturers and muscle care products after exercise We are strengthening sales.
Kenta Hashimoto, the manager of BicCamera Nihombashi Mitsukoshi, said, "I hear people say,'I got fat while spending time at home.' I would like to make more proposals to meet growing needs."
Sales of department stores and other stores have been declining due to the effects of the new coronavirus, but the fitness-related market is expected to expand against the backdrop of growing interest in health.