Without being able to combine barrier gestures and tasting of great wines, wine fairs have adapted to the health situation.

They have thus developed a whole digital aspect within their activities.

Online sales that are very successful. 

Home deliveries, sometimes even dedicated applications ... Coronavirus obliges, the sales of wine via the Internet explode while the month of September marks the beginning of the traditional wine fairs.

"The big brands have adapted to this digital offer", confirms at the microphone of Europe 1 Thierry Desseauve, co-founder of Bettane & Desseauve, a specialized publication.

>> LIVE - 

Coronavirus: follow the evolution of the situation Sunday, September 6

Sales that "strongly drive growth"

"Many cannot do any presentation evening, so they have made lists that allow bottles to be reserved online, and then picked up in store."

“Everything digital has made great progress,” says Audrey Sonnendrecker, wine market director for Carrefour France.

Sales that "strongly drive growth, with real customer demand behind". 

CORONAVIRUS ESSENTIALS

> Covid-19: why the increase in the number of cases is greater than that of hospitalizations

> INVESTIGATION - Coronavirus: towards a new shortage of masks and gloves?

> Faced with the rebound of the Covid-19 epidemic, screening centers are overwhelmed

> Holidays: should grandparents worry about looking after their grandchildren?

> Coronavirus: the 5 mistakes not to make with your mask

Beware of scams!

But as with all products that are sold online, beware of these too good to be true deals ... In other words, scams.

Vigilance must be maximum, insists Thierry Desseauve.

What should pay attention, besides the price?

"Wines with high-sounding appellations sold by producers who are not very interesting. If you don't know anything about it, if you judge only on the vintage or the appellation, you think you are getting a good deal to finally have a wine. disappointing."

So if you do not hold the bottle in your hand when buying, there is nothing to prevent you from learning about the winemaker or the appellation, before clicking on "buy".