The head of the board of directors of Emaar Real Estate, Muhammad Ali Al Abbar, said, "The decision to cancel the job titles in the company, according to what was announced recently, mainly aims to increase the production and creativity of the company's employees, by directing their focus to work, production and innovation, away from preoccupation." With job titles, which may cause some negative behaviors, "stressing that" canceling the names will not affect the administrative structure or the administrative hierarchy, nor will it affect the clear job description that exists in the company since its establishment, and it will still exist without change. "
Al-Abbar added, for "Emirates Today": "The last measure will not have any effects on the job grades of the 600 employees in Emaar, nor will it have any negative impact on their salaries, incentives incentives or financial promotions." .
And he explained that the change is a very simple procedure that focuses only on canceling the job title only, which will not be present in the internal dealings in the company, while the focus will be on working in the spirit of one team without bureaucracy, or distracting me by thinking about the job title.
He pointed out that the procedure was preceded by another procedure, as "Emaar" contracted with an international consulting firm in the field of evaluation, and conducted extensive evaluation tests for about 200 leaders, to learn about their leadership, administrative and creative abilities, and their ability to work under pressure and in the spirit of one team.
He added that «the leaders were sorted and recognized their potentials and training needs, and then the possibility of cultivating a culture focused on work and creativity».
Al-Abbar said, "This simple experiment can be considered an attempt to cultivate a new culture in work that eliminates bureaucracy. It bears right and wrong, success or amendment, and other illustrative and developmental stages will follow."