A piece of New Deal attracts 10 billion yuan market

　　"Hot helmet" needs to cool down

　　Our reporter Yuan Lu

　　"I want to buy a safety helmet. It's basically one price a day, and the price of more than 30 yuan has risen to more than 100 yuan." The "downlord" who fried masks in the past two months now sells helmets. As the Ministry of Public Security's "One Helmet and One Belt" security guarding operation was launched, the demand for safety helmets surged, and the topic of "helmet price increases" also soared as transactions continued to heat up.

　　As of press time, the topic of "helmet price increase" has appeared on Sina Weibo with 420 million related readings. This heat means that the establishment of the corresponding national standard and the follow-up of market supervision should probably cool down this market.

　　Helmet prices nearly quadrupled in ten days

　　"It used to be good to sell more than a dozen helmets a day in my store. In the past few days, we sold more than 400 helmets a day. The cheapest one was sold out." A Zhejiang merchant on Taobao told reporters that At present, the helmets of various shops are basically one price a day. "Many of the stores with a price of over 30 yuan to more than 100 yuan are there."

　　The reporter entered the keyword "helmet" on the Taobao platform and found that according to sales, the top 10 monthly sales are more than 20,000, and the first store shows that the monthly sales of an electric car helmet exceeds 8 Million. The shop's customer service said that the helmets in the shop sometimes temporarily out of stock. "Don't worry if you can't shoot for the time being. If there is a buyer who has not paid for 15 minutes, there is still a chance to grab it."

　　Corresponding to the increased sales of helmets, buyers who bought helmets before found that some merchants refused to ship. "I bought a helmet for 37.8 yuan last week and found that there has been no delivery so far. When I asked the merchant, I was told that it was out of stock and I returned it directly. Mr. Bai, who lives near Liudaokou and commutes by electric bike, said that he himself It was totally unpredictable that the helmet would be sought after. "After checking the orders, I found that the one I photographed has now risen to over 60 yuan by the merchant. "

　　The reporter found through a third-party price monitoring software that the Taobao platform showed that the price of a helmet with the highest sales volume soared from 24.8 yuan on May 9 to 118 yuan on May 19, a price increase of nearly four times in ten days.

　　Traffic control policy ignites 10 billion yuan business

　　Why did the helmet with low attention suddenly burst into popularity? This is related to a piece of paper delivery policy. Recently, the Ministry of Public Security announced that from June 1 onwards, it will carry out a "one helmet and one belt" safety guarding operation across the country, according to law to check that motorcycle and electric bicycle riders do not wear safety helmets and car drivers do not use seat belts behavior. On May 15th, Jiangsu and Zhejiang promulgated local regulations on electric bicycles at the same time, and formulated relevant regulations for wearing helmets for bicycles and minors on electric bicycles.

　　In this regard, Guojin Securities Research reported that the "One Helmet and One Belt" New Deal is about to be implemented, and helmet demand and the automation industry will usher in a short-term outbreak. "The daily output of helmet companies in 2000 belongs to large factories, and usually there will not be much equipment investment and production capacity redundancy. According to the New Deal requirements of the public security traffic management department, the new helmet demand gap will exceed 200 million." This means that even if Based on the average price of 50 yuan for a helmet, the market created by the new helmet gap has also exceeded 10 billion yuan.

　　The data from Tianyan also shows that as the price of helmets has risen all the way, in the past month, China has added 3,503 helmet-related enterprises. At present, there are more than 160,000 businesses in the business scope of "ABS engineering plastics, composite materials, fiberglass, carbon fiber, helmets."

　　In addition to the increase in helmet transactions in the consumer market, the attention of listed companies involved in the production of helmets in the capital market has also skyrocketed. The share prices of companies such as Yizumi and Tuostar have soared in the past two days. Many investors have questioned these listings. Does the company have a helmet business? Among them, Yizumi said on the interactive platform that the company's injection molding machine can be used for the production of electric bicycle safety helmets. The company will arrange production according to customer orders and strive to meet customer needs.

　　Crazy helmet market to stay calm

　　"Helmet recruitment agent, 100 helmets ordered, 300 sold today, tomorrow's manufacturers are about to increase prices" "20th helmet spot has been pre-ordered, if you need a helmet or agent, the business opportunity is in sight" ... and before " It is similar to the rise of the oxen under the hood, but now the helmet market has started to attract agents again. However, the reporter found that no matter whether it is a retail model of reselling or a wholesale model of each commission, the other party requires a deposit of at least half of the payment, and many helmets are worth tens of thousands or even hundreds of thousands of yuan.

　　In these helmet sales stickers released by the "downlord", the reporter noticed that labels such as certificates of affiliation and instructions for use were rarely affixed. Some people refilled them inferiorly. Many helmets were made from recycled plastics, and even sold at a price. Relatively inexpensive bicycle helmets are sold. There are also peddlers selling some "Vietnamese imported helmets" of unknown origin, with a quotation of only a dozen yuan, claiming that each unit of the margin has a profit of at least 30 or 40 yuan.

　　In addition, it is not uncommon to cheat deposits and “intention money” by selling helmets. Held scams for selling helmets in Suzhou, Changzhou, Yiwu and other places. Anti-fraud centers in many places have reported online police helmet frauds. The amount of fraud scams ranged from several hundred yuan to several hundred thousand yuan. The National Anti-fraud Center reminded everyone to see Check the helmet ads in the circle of friends first, and don't buy blindly.

　　As the masks, melt-blown cloths, and forehead guns that skyrocketed and froze early this year, will the crazy helmet market stage another round of roller coaster? An industry source said that China has national mandatory 3C certification requirements for safety helmets, and has detailed regulations on structural dimensions, quality and penetration resistance. Although there is no national standard for electric bicycle helmets at present, the relevant safety standards will definitely keep up quickly. "People who think they seize the business opportunity and know that there is a problem with the quality of the helmet, but still have to rush into the muddy water, I am afraid that they will lose their blood."

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　　Ministry of Public Security: Strictly investigate the illegal behavior of safety helmet prices

　　Xinhua News Agency, Beijing, May 20 (Reporter Liu Yizhan) The reporter learned from the Traffic Management Bureau of the Ministry of Public Security on the 20th that with the concentrated release of demand for electric bicycle safety helmets, the prices of safety helmets sold by some enterprises and platforms have skyrocketed. The Ministry of Public Security has contacted and communicated with the State Administration of Market Supervision and Administration, and instructed local public security agencies to actively cooperate with market supervision departments to strictly investigate price violations in accordance with law and cut off the illegal chain of driving up helmet prices.

　　According to reports, recently, in order to effectively protect the life safety of motorcycles, electric bicycle riders and car drivers, and reduce traffic accident deaths, the Traffic Management Bureau of the Ministry of Public Security deployed a nationwide "One Helmet and One Belt" safety guard operation.

　　The Ministry of Public Security requires that all regions should steadily promote the "one helmet and one belt" security guard operation. As of June 1, the scope of law enforcement punishment is limited to traffic violations that do not wear safety helmets while riding motorcycles and do not use seat belts when driving cars. Regarding the behavior of not wearing safety helmets when riding electric bicycles, continue to carry out publicity and guidance work, actively create conditions to help people equip them with safety helmets, prompt people with helmets to consciously wear helmets, and localities determine the time to implement legal corrections according to the actual situation in the region, And pay attention to humanized law enforcement, rational law enforcement, flexible law enforcement, focusing on the unity of legal, political and social effects.

　　The Ministry of Public Security reminds the majority of drivers and passengers that safety helmets and seat belts can protect you from fatal injuries at critical times. For the safety of you and your family, please consciously wear safety helmets and actively fasten seat belts. At the same time, it reminds enterprises that produce and sell safety helmets to operate in accordance with the law and in good faith, and not to do things that infringe on the interests of the masses, do not do things that disrupt the market order, and do not do things that violate the law and crime. Public security organs will severely crack down on enterprises and individuals suspected of breaking the law.