Nantes, 20/09/2010, Illustration of a business. - © Fabrice ELSNER

  • A common website for Loire-Atlantique traders and artisans was launched a month ago.
  • The CCI welcomes a “very rapid progression” with 715 stores already registered.

A Nantes-style Amazon. This is the project in which several hundred Loire-Atlantique traders have already embarked. According to the chamber of commerce and industry, which has driven this approach in the boxes for a year, 715 shops in the department have already registered on the platform "My city, my shopping", less than a month after its launch. “It is a very rapid progression, welcomes Hugues Frioux, vice-president at the CCI. There was a Covid effect that helped us take the plunge. Merchants are free to sell online, which in our case will enhance the value of short circuits. "

According to the CCI, some 7,300 references are currently available on this "market place", developed by La Poste. Ready-to-wear boutiques are mostly represented for the moment, but the objective is to offer an exhaustive offer, "from books to rolling shutters, including tomatoes", explains Yann Trichard, CCI president . Services could also be offered. In the meantime, the platform is evolving daily: a search mode by type of product has just been added, for example.

Click and collect or delivery

In the “Shoes” tab, we come across the Shoes and style store, for example, which sells sneakers from all the major brands. “In two weeks, I sold fifty pairs, calculates Sébastien Guerlais, the manager of this store located in Châteaubriant. Keeping in touch with customers helps keep some cash. As with this store, the majority of the 800 orders so far placed have been withdrawn by "click and collect" or have been delivered directly by the merchant. But the platform, therefore managed by La Poste, also offers parcel delivery, delivery by bicycle or refrigerated trucks for food products.

In the long term, the president of the CCI hopes that the majority of the 20,000 traders in the department will join the system, which will allow, once the health crisis is over, to sell "evenings and weekends, in addition to physical trade. For the moment, no fees are charged to the professional, but the commission will then drop to 5.5% per transaction. The CCI took charge of the subscription, for an amount of 90,000 euros.

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  • Nantes
  • Coronavirus
  • Amazon
  • Trade
  • Confinement