The growth of rural e-commerce in national poverty-stricken counties in the first quarter continued
Agricultural retail sales increased by nearly 50%
Beijing, May 2nd (Reporter Wang Ke) Ministry of Commerce spokesperson Gao Feng introduced on April 30 that according to third-party data, in the first quarter of this year, 832 rural poverty-stricken counties in rural areas achieved growth against the trend, online retail The amount reached 56.56 billion yuan, an increase of 5.0% year-on-year, 1.9 percentage points higher than the average growth rate of the country's rural areas. Among them, the online retail sales of agricultural products were 8.32 billion yuan, a year-on-year increase of 49.7%, which was 11.5 percentage points higher than the national average growth rate in rural areas.
Since 2014, the Ministry of Commerce, the Ministry of Finance, and the Poverty Alleviation Office of the State Council have carried out in-depth e-commerce work in rural areas. In 1180 counties across the country, especially 832 poor counties, rural e-commerce with logistics distribution, public services, and talent training as the main content Operating system to help agricultural products go out of villages and increase farmers' income.
The online retail sales of physical goods grew rapidly. In the first quarter, the online retail sales of physical goods in national poverty-stricken counties was 33.69 billion yuan, a year-on-year increase of 30.3%. The online consumption of daily necessities such as household goods and pharmaceutical equipment is strong.
The momentum of rural e-commerce innovation and entrepreneurship has not diminished. As of the end of March, the total number of online e-commerce companies in 832 national poverty-stricken counties was 2.469 million, an increase of 7.0% year-on-year. The overall resumption rate of network e-commerce in national poverty-stricken counties reached over 85%. It is estimated that e-commerce in national poverty-stricken counties employ more than 9 million people.
In the next step, the Ministry of Commerce will continue to focus on improving e-commerce into the countryside as a key task-
First, expand the coverage of e-commerce into the countryside, accelerate the improvement of the rural e-commerce service system, and improve the development level of rural e-commerce. The second is to strengthen the construction of rural circulation infrastructure, strengthen the construction of cold chain facilities in production areas, develop rural logistics joint distribution, improve the national backbone network of agricultural products circulation, and improve the efficiency of agricultural products into the city. The third is to strengthen the construction of e-commerce poverty alleviation channels, promote the connection between e-commerce enterprises and poor counties, and carry out online and offline exhibitions of agricultural products to drive poverty alleviation and increase income.