China News Service, Beijing, March 5 (Reporter Zhang Su) Many companies are facing a dilemma in preventing epidemics and grasping production. In response, Wang Xingshan, CEO of Inspur Group, gave a suggestion: "To make the digital transformation of enterprises more pragmatic and proactive."
Enterprise Focus: "Two Centers, One Cost"
Wang Xingshan recently summarized the focus of enterprises in fighting the epidemic and restoring production: "two centers and one cost" during the interview. Specifically, the first is to start the remote collaborative office model with employees as the center; the second is to carry out digital marketing with the customer as the center; the last is to reduce costs to a minimum and focus on cost management.
"Although many companies have intensively started temporary measures such as cloud office, cloud recruitment, and cloud procurement to improve the efficiency of resuming work and resuming production, the implementation has not been very smooth." Wang Xingshan bluntly stated that whether employees have insufficient bandwidth and documents when working from home Problems such as inability to collaborate online, or lack of big data analysis support, can only be a simple and rough cut of business and costs, in the final analysis, the lack of support for digital capabilities of enterprises.
He further analyzed that building an enterprise's digital capabilities involves various adjustments to the organizational structure and business model of the enterprise, and building core digital capabilities of the enterprise, including enterprise digital infrastructure construction, digital and intelligent applications, and big data analysis. After the epidemic, accelerating the transition to a perceptive and agile organization, consolidating the foundation of digitalization, and improving the core digital capabilities of enterprises will be an inevitable choice for enterprises to respond to the dynamic environment.
Demand for cloud digital tools erupts
Wang Xingshan said that around "two centers and one cost", many companies in the epidemic have joined the "non-contact economy". In order to better empower employees, improve customer experience, and reduce costs, digital capabilities are playing an important role, especially in various types Demand for digital tools in the cloud erupted instantly.
Surrounding employees, he took Inspur as an example, and said that with the "Smart Recruitment Cloud", he started online spring campus recruitment for more than 60 colleges and universities across the country, attracting more than 70,000 college students to participate online, and accepted over 45,000 resumes.
Focusing on customers, he noticed that home textiles company Yaguang Home Textiles has seen through the Internet data that the market demand for medical protective clothing will grow rapidly, and it will be laid out as the company's new business direction. The agent of imported flooring has a high home. By building a collaborative marketing management platform, the business processing time has been shortened by nearly 70%, and the platform has been combined with online live broadcast during the epidemic period. More than 600 orders were sold in early February.
In terms of business operations, a study from the Shanghai National Accounting Institute stated that due to the epidemic, nearly 67% of companies will have financial difficulties within half a year, while nearly 45% of companies will choose to reduce costs for self-help.
"Turn into crisis" digitally
"The epidemic has accelerated the pace of cloud adoption and digital transformation for enterprises." Wang Xingshan said that enterprises will accelerate offline-to-online deployment, develop contactless / low-contact work models, promote business continuity management, and place greater emphasis on networked collaboration And smart manufacturing. However, working from home and “sharing employees” will inevitably put forward new requirements for human resource management, and digital marketing and e-commerce will require enterprises to accelerate the construction of systems and cultivate or find talent teams.
"In this epidemic, the more intelligent the factory, the higher the rate of resumption and the efficiency of resumption." He said that at the beginning of the resumption of work on Inspur Smart Factory on February 2, the capacity utilization rate had reached 80%.
Wang Xingshan also said that the impact of the epidemic will eventually come to an end, but the social and economic impact will continue for some time. During the epidemic, the explosive demand for digital tools generated by enterprises and the resulting habits, working models, and digital awakening will continue and deepen after the epidemic; some companies' incomes and cash flow crises caused by the epidemic can be digitalized. Turn "critical" into "opportunity". (Finish)