The two business leaders, Khalifa and Mohammed Abdullah Al Falasi, meet the needs of coffee lovers and satisfy their expectations in specialized coffee blends through their "Miles Coffee" project, especially as Dubai is a global and tourist city that attracts many nationalities and youth who have a passion for coffee, which called the Al Falasi brothers to Preparing different mixes that are popular with everyone.

The brothers said about their project: “Our dream has become a reality capable of development and growth thanks to the support of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, and His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, and their embrace of emerging projects And encourage them to succeed, and enhance the ease of starting new projects ».

passion

The Al-Falasi Brothers explained that the idea of ​​"Miles Coffee" started when they noticed that young people of different nationalities have a passion for drinking coffee, whether hot or cold, noting that they started preparing different mixtures.

They added that the project comes within the activity of selling snacks, and includes preparing some snacks and drinks such as juices and soft drinks, and presenting them to the public for immediate consumption in the "merchant license" issued by Dubai Economy, and is concerned with licensing innovative commercial and emerging projects that are managed through websites and social media sites, where The license, which is issued electronically through the website (dedtrader.ae), aims to guide the owners of projects on the right path to start their first steps to enter the business world.

Opportunities

Entrepreneur Khalifa and Mohammed asserted that a “merchant license” opened the field for them and presented many opportunities to participate in exhibitions and events, pointing out their participation in the “City Walk” exhibition, and presented the project’s success experience in schools to motivate young people who have creative ideas to get these The license.

They pointed out that a "merchant license" also contributed to obtaining a Dubai Municipality license, opening a bank account, as well as participating in events supported by government agencies in the Emirate of Dubai.

The Falassi Brothers stated that in the second year of activity, we were able to add new products such as “King Chic”, “Asay” and “Ice Cream”, as they became distributing their products in the local markets, besides being on the “Talabat” application, expressing their hope to open kiosks. In the centers of the Emirate of Dubai as soon as the project becomes known to all.

Action Plan

He called on business leaders, young creative citizens to obtain a "merchant license" that helps in reaching the largest segment of the diverse customer audience, stressing that young people must from the beginning develop a business plan that includes administrative, financial and marketing aspects that contribute to the success of any project Emerging, in addition to studying the market and competitors in the same field.

They noted that, once the license is obtained, the project becomes legal, which positively increases the public's confidence and guarantees the preservation of intellectual and economic rights.

Number of licenses

In addition, Dubai Economy reported that the commercial registration and licensing sector issued 4,847 “merchant licenses” from the launch of the initiative in 2017 until yesterday, indicating that Emirati nationality constituted 64% of the total licenses issued with a number of 3102 licenses, while the females acquired The highest percentage of licenses, where they constituted 61% of the number of licenses (2954), while males constituted 39% (1893).

Dubai Economy seeks, through a merchant license, to regulate the practice of doing business, find a platform to support and develop the trade, and link the customer with the merchants directly.

Advantages of «merchant license»

The advantages of obtaining a "merchant license" include issuing the establishment card and employing three employees, as well as making use of bank facilities, displaying products at sales outlets, obtaining membership of the Dubai Chamber of Commerce and Industry for commercial activities, in addition to obtaining the customs importer code to facilitate import and export of Site road: (dubaitrade.ae), in addition to participating in exhibitions, conferences and workshops, contracting with temporary employment companies, and providing work spaces.

Dubai Economic issues 4847 "merchant licenses" as of February 20.