Ahmed Al-Sherbiny - Dubai
The Italian company "Pagani", which manufactures super luxury cars, announced the opening of its first regional office in the Middle East yesterday in the "Dubai Design District".
"Pagani" revealed its new "Huera Roadster BC" limited-edition vehicle, with a starting price of $ 3.1 million (about 11.3 million dirhams).

The head of the sales department for the Middle East and Africa region in Pagani, Mansour Al Yassin, said that the opening of the first regional office for the company in the Middle East region in Dubai supports the expansion of the company’s business in the region and keeps pace with the demand for cars manufactured from the company.

He added that the Middle East region accounts for 13% of the company's total car sales globally, while the UAE and Saudi Arabia top the demand for "Pagani" cars in the Middle East.

Al-Yaseen pointed out that the company specializes in the production of "Hyper Cars" vehicles or super luxury cars that have superior capabilities and speeds, pointing to the production of luxury cars powered by electricity during the coming periods.

Al-Yaseen revealed that "Pagani" revealed for the first time in the region, through its office in Dubai, the new "Huera Roadster PC" limited-edition model, which starts at $ 3.1 million (approximately 11.38 million dirhams), indicating the production of 40 copies of it. At the global level, with prices exceeding $ 3.5 million, according to the required specifications.

He explained that the exterior of the car is made of carbon fiber, with a total weight of only 1200 kilograms, which means additional capabilities for its high speed, and also includes parts made of "titanium".

He added that the parts of its structure and interior seats were assembled manually, pointing out that its engine power reached 800 hp.
Al-Yaseen stated that the company is preparing to reveal the "Amiola" model with supernatural capabilities, at a price of up to five million euros (about 20 million dirhams), and it will be displayed in Geneva, Switzerland next month.
For her part, Executive Director of "Dubai Design District", Khadija Al Bastaki, said that "Pagani" is the first luxury car company to open a branch in "Dubai Design District" that includes a group of the largest design and luxury companies in the world, stressing the importance of creating an environment An incubator of inspiring ideas and creativity.