New life Shibuya PARCO preview “Looks like a life cycle for the next generation” November 19th 15:26

A preview was held before Shibuya PARCO, which had been rebuilt into a high-rise building, opened a unique clothing store and restaurant, as well as anime and games popular with foreign tourists. Stores that handle character goods have appeared.

The city of young people Shibuya Parco, which has been sending out the latest fashion as a commercial facility that symbolizes Shibuya, has been temporarily closed three years ago and has been rebuilt into a building with 3 floors underground and 19 floors above ground.

The facility preview was held on the 19th before opening on the 22nd of this month.

The facility has about 190 stores, including not only unique clothing stores and overseas luxury brands, but also stores that handle anime character products that are popular among foreign tourists, and the first directly managed store in Japan for a major game machine manufacturer Nintendo. Will open a store.

Instead of reducing the sales floor space to about half of the previous level and minimizing the amount of products and inventory, there are also stores where products that are not on the sales floor can be purchased on the Internet using a large electronic bulletin board.

In addition to Japanese food such as sushi and tempura, restaurants also have bars where LGBT staff serve customers, and restaurants that serve game dishes using wild animal meat.

PARCO President Kozo Makiyama says, “I want to create a cycle where people who are impressed with design and art can create the next new era.”