Consumption tax Prevent sales declines Various ideas at department stores October 8th 15:14

Some department stores that were in rush demand are taking various measures to prevent a drop in sales after raising the consumption tax rate.

Of these, Takashimaya, located in Yokohama, increased by 26.8% last month due to last-minute demand compared to the same month last year.

In this department store, we decided to hold the annual product exhibition in Hokkaido about two weeks ahead of time to prevent the decline in sales after raising the consumption tax rate.

The products sold at the product exhibition are mainly taken-out food items that are subject to the reduced tax rate. Expanded 1.5 times last year.

In this department store, when the consumption tax rate was raised five years ago, the monthly sales after the tax rate increase decreased by 11.4%.

Takashimaya's manager, Kazuhiro Aoki, Yokohama, said, “We expect a certain decrease in sales in October and November. We will be able to connect to shopping on each floor by opening a highly attracting event, and we will somehow react by the busy month of December. I want to end the decline. "