"Rakuten BIC" to point reduction business withdrawal "Considering the purpose of the business" Oct. 4: 18:06

The online shopping site by Rakuten and BicCamera, which had participated in the cashless payment point reduction system that started in line with the increase in the consumption tax rate, has changed, and it has been decided to stop participating from this month. This seems to have taken into account the criticism of a joint venture between large companies participating in a system targeting small and medium-sized companies.

The pointless system for cashless settlement that started in line with the increase in the consumption tax rate is for retail businesses that target SMEs with less than 50 employees or 50 million yen in capital.

The online shopping site “Rakuten Bic,” operated by a joint venture between Rakuten and BicCamera, also participated in the system, but announced that it would stop participating from the 8th of this month.

The reason has not been clarified, but it seems that this criticism was taken into account because criticism was given to the participation of joint ventures between large companies in the system targeting SMEs.

About this, Rakuten and BicCamera said, “The application was accepted and accepted according to the standards of the Ministry of Economy, Trade and Industry, and they participated in the return business.