Aliexpress unleashed a real revolution on Sunday with the opening of its first store in Spain. Many of those who attended the inauguration know who this Chinese Amazon is (as it is called in Spain), but this company that sometimes perceives as distant, with long delivery times, is known much less than the American giant.

Aliexpress is Alibaba's retail business, which is a Chinese technology giant that, like Amazon, not only sells products online but also has business in many sectors: cloud services, data management ... They even have hotels , one of them the first that opens without dependents or staff.

It currently sells in 190 countries and has 150 million users worldwide. Its sales amount to almost 17,000 million dollars, compared to 63,000 million invoiced by its American competitor.

In the first fiscal quarter (which ends in June) its sales grew 42% and its profit was 145%. Aliexpress also increased its revenues by 29%. It has 755 million users.

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Presence in our country

In Spain it has been selling for some time, but less than Amazon.

The Spanish user

The Spanish user, said those responsible for the platform's operations, "is more open to experiment, to try new products" than consumers in other European countries.

The open in Madrid is the first in Spain but also in the world.

recently to take advantage of each other's strengths.

Within this expansion in our country, they also do not rule out selling food in our country (Amazon has been doing so for years with its prime now service). Among its handicaps is the fact that shipments from China are expanding too much for a consumer, today, who is increasingly accustomed to having the product here and now.

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