Use of 3D to select the perfect shoes Expanding service for measuring the shape of the foot Aug. 8 at 20:53
A service that uses 3D to measure the shape of the foot in three dimensions and proposes the optimal shoe size to customers is spreading among clothing chains and department stores.
Among them, “GU” has set up a special corner in the Harajuku store in Tokyo that can measure the shape of the foot in three dimensions from the 8th to the 12th. You can choose the shoes that suit you by using a system that measures the instep and heel, toes, etc. and reproduces the shape of the foot in 3D.
As the number of working women increases, the demand for women's shoes that do not get tired even for a long time is increasing, so GU's Yogo Dojo says, `` I want to use the measured data for future product development. '' It is.
On the other hand, “Isetan Mitsukoshi” will introduce a full-scale device that can measure the shape of the foot in 3D from this month, in line with the renewal of the women's shoes department at the Isetan Shinjuku main store. The built-in camera automatically measures 9 items of data such as the length and size of the foot, and proposes the optimal product from approximately 1000 types of shoes according to the data.
“I expect that customer satisfaction will be very high,” says Yuta Suzuki at the Isetan Shinjuku store.
A system that measures the shape of the foot in three dimensions has also introduced “ZOZO”, which operates the largest clothing shopping site in Japan, and the size of 3D is also being measured for shoes following suits. .