Mohammed Rashed Al Rumaithi, Director of Commercial Protection at the Department of Economic Development in Abu Dhabi, said that 115 social networking sites for e-commerce were closed due to commercial fraud, including selling fake or counterfeit goods, in addition to selling goods of different specifications. Exactly what is shown on the site in weight, size or shape, as well as the sale of food products harmful to health and safety.
Electronic Trading
Al-Rumaithi explained to Emirates Today that electronic trading accounts will be alerted as a first step in case these accounts are licensed, after which the necessary actions are taken according to the type of violation. In the absence of a license for the violating sites, coordination with the Telecommunications Regulatory Authority to close the site (account) directly.
Al-Rumaithi stressed that the department is based in its procedures on the basis of investigation and research conducted by inspectors of the Department of Commercial Protection of the Department on the websites violated before the closures.
Serial Number
The Director of the Department of Commercial Protection in the Department asked consumers to investigate the serial number of the electronic trading license licensed by the Department, to ensure the legality of this license, directing not to deal with entities and individuals who trade electronically without a license, especially since the Department in this case will not be able to follow up the complaint in the event Any violation and return the right of the consumer.
Al Rumaithi explained that several initiatives have been implemented to reduce the prices of electronic trading licenses to facilitate the dealers and consumers together, where the price starts at AED 512 and the prices of fees vary depending on the nature of the business to be practiced.
Issuing licenses
Mohammed Ali Al Marar, Director of Commercial Licensing Department, said, “The Department of Economic Development Abu Dhabi has issued 1008 licenses for e-commerce since the announcement of this license last year, which included 747 licenses for e-commerce through social networking sites, and 261 licenses for e-commerce. Through websites.
Al Murar explained that «the activities of licenses are diverse and cover a large number of commercial areas, most notably clothing, textiles, gifts, equipment and various devices and trading jewelry, pearls and precious stones, as well as electronic trading tickets for sports competitions and trade in electronic products and services», pointing out that the exercise of activity through this license will be Through websites or through social networking.
He stressed that e-trading activities are open to all nationalities and can be added to all licenses of all kinds without specifying a specific legal form, nationality or type of activity, revealing that several initiatives are currently being considered to simplify licensing procedures.
He pointed out that several initiatives have been implemented to facilitate the licensing procedures and diversify the procedures, where some types of electronic trading licenses such as «Abu Dhabi Trader» are issued directly from the house and without a lease agreement. Electronic approvals will be obtained once the trade name has been established and direct licensing procedures for obtaining the license.
Regarding the procedures that must be followed to start the e-trading activity and obtain the necessary license, the Director of the Department of Trade Licenses stated that if there is an existing license to practice the commercial activity, the activity will be added to the license. To choose the trade name and licensing accompanied by the activities to be traded, with the need to add the activity of electronic trading as a prerequisite for the exercise of activity through websites and social networking accounts.