Today, Facebook is no longer limited to this social network. Mark Zuckerberg's business has owned several very popular apps, including Instagram and WhatsApp since their respective takeovers, but Facebook is also developing its own new apps. In the utmost discretion, the American company launched Hobbi, an application for sharing photos of cooking, DIY and other artistic achievements.
Hobbi is the result of Facebook's New Product Experimentation (NPE) team, which has already launched 4 applications. The copy of Pinterest seems to be spreading timidly. It is currently only found in the United States, Ukraine, Colombia, Spain and Belgium. It only seems available on iOS.
Share your hobbies
The Hobbi app is therefore a photo sharing application of various crafts, tutorials and hobbies. It is possible to gather your photos in “visual collections” in order to show your progress or the different stages of an achievement. It is also possible to post videos to keep track of your hobbies. A principle that necessarily recalls the very popular Pinterest, even if the declination of Facebook does not seem as complete as the original. Indeed, Hobbi offers fewer features than Pinterest. The app seems more reserved for a personal backup of his creations rather than a more global exhibition since no social functionality is put forward.
Hobbi also recalls Tangi, the new social network developed by Google which also looks like Pinterest. However, Tangi relies more on videos than on photos.
At present, it is unclear whether Facebook plans to deploy its application more widely. It is possible that the first tests are not conclusive and that Facebook simply decides to throw Hobbi into oblivion.
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