The CEO of Jumeirah Real Estate, Yousef Kazem, the development project hosting the DP World Golf Championship, revealed the great success of the event held at the 16th hole of the Ardh Golf Course yesterday, at the beginning of the World Championship, which is considered a conclusion. The race to Dubai continues even tomorrow.
Kazim told Emirates Today that the promotional event held by Jumeirah Real Estate at pit 16 had attracted 150 real estate investors, who were introduced to the residential units of the Al Andalus project overlooking the pit.
“Jumeirah Real Estate is always keen to achieve the greatest possible benefit through a strategic partnership with DP World, not only in terms of organizing and hosting the conclusion of the European golf season, in addition to the largest generous financial prizes in the world by $ 13 million, but also With the ongoing investment of the tournament and the promotion of our real estate products, the event was also held at the 16th hole on the opening day. ”
He continued: «We invited 150 local and international investors who followed the competitions, and were introduced to the housing units of the project Andalus overlooking the pit, in order to invest and own».
“The Al Andalus project is designed to provide a luxurious and affordable lifestyle. It includes 715 apartments, 95 townhouses and Club House with diverse facilities, combining the warmth of nature, family atmosphere and the fun of golf.”
“Over 11 years of hosting the DP World Championship, Jumeirah Properties has invested around $ 60 million in sponsorship, organizational expenses, support to the Race to Dubai Awards Fund and other expenses to promote our commercial product that has successfully To enhance the market value of Jumeirah Properties by 10-15%, which we look forward to continue by promoting Al Andalus. ”
He added: “The average amount of investment (Jumeirah Properties) in the golf sector annually, amounting to 5.4 million dollars, can not be compared to what has been achieved in terms of tourism and economic, not only in terms of sales of residential products, but in achieving occupancy rates up to 100% throughout the phases. The winter season, even in the summer, can attract many players and families to play. '
He continued: «Can not ignore the tourism revenues that accrue to the emirate of Dubai, especially since the rate of tourism tourism achieved an estimated $ 159 million annually.
In the first-day results, Frenchman Michael Lorenzo Vera succeeded in achieving a surprise of high caliber, taking the lead in the overall standings with nine strokes below the average, after he managed to finish the course of the 18-hole ground with 63 strokes, three more than the British. Tommy Fleetwood, who came in second, and Tommy Lewis third with five strikes below average.
The public is invited to cut «10,000 steps»
The organizing committee has launched a special map for fans wishing to take 10,000 steps a day by following the course of the players through the 18 holes of the ground court and various facilities for the event, in the framework of maintaining physical health.
The organizing committee pointed out that the map was prepared after a specialized study, which gives the public the opportunity to enjoy competitions on the one hand, and to gain health and physical benefit at the same time.
People of Determination appear today in Dubai Final
The event will kick off on the sidelines of the tournament this morning, called the Dubai Final, an initiative organized by the tournament for the first time in an effort to highlight the values of tolerance and support this category, and extends until tomorrow, with the participation of eight players from the world of inspiration.
The competition will be held in cooperation with the European Union of People of Determination Golf, which is the supervisor of the new world classification for this community category. Chris Beggins and Jeff Nicholas of Australia have also been invited to the second-tier players, Swedish Joachim Burkman and American Chard Pfeiffer.
- Lorenzo finished the course
The ground court with 63 hits,
Outperforming the British
Fleetwood and Tommy Lewis in
Second and third places.
- «Jumeirah Properties» invested
Over 11 years 60
Million in organization